A.P.C. stands for “Atelier de Production et de Création” (Production and Creation Workshop). This brand was founded in Paris in 1987 by designer Jean Touitou. Since its beginning, the label has offered a ready-to-wear assortment made up of perfected essentials with carefully considered designs. A unique casualness and an eloquently orchestrated sense of simplicity is unmistakable on these luxurious staples produced with the finest materials.