Ami
Ami De Cœur Faded Denim Shirt
The Ami De Cœur Faded Denim Shirt is a regular-fit, long-sleeve button-down shirt made from 100% cotton denim with a faded medium wash. It features a button-down collar, tonal mother-of-pearl buttons, and an embroidered heart-and-A logo in golden-brown thread on the left chest. Made in Portugal, this denim shirt is designed for casual everyday wear as part of Ami's Parisian-inspired collection.
- Color
- Medium Wash
- Material
- 100% Cotton Denim
- Gender
- male
- Style
- casual, classic, parisian
- Category
- Apparel & Accessories > Clothing > Shirts & Tops
Size
Specifications
Classic denim shirt with a medium wash and signature Ami heart logo, offering Parisian casual-chic style.
Regular fit, button-down collar, tonal mother-of-pearl buttons, embroidered logo, iridescent collar buttons.
- Color
- Medium Wash · blue
- Material
- 100% Cotton Denim
- Style
- casual, classic, parisian
- Occasion
- everyday, casual
- Gender
- male
- Age Group
- adult
- Condition
- new
- Category
- Apparel & Accessories > Clothing > Shirts & Tops
Additional Attributes
- medium wash
- embroidered heart logo in camel tone
- iridescent buttons at collar
- rugged 100% cotton denim
- regular fit
- button-down collar
- tonal mother-of-pearl buttons
- accent embroidered logo on chest
- made in Portugal
- Parisian chic style
Product Insights
The Ami De Cœur Faded Denim Shirt is a lightweight 100% cotton denim shirt with a directly embroidered heart logo (eliminating peeling risk) and mother-of-pearl buttons that feature structural iridescence, natural variation, and a cool, weighty feel that improves placket drape and ventilation, but it requires gentle washing and air drying to avoid shrinkage and visible fraying from the camel-toned thread, though the uniform fade prevents uneven wear; runs true to size and is out of stock at $550 CAD.
Verified claims
- Heart logo
- Heart logo area fades evenly; logo is embroidered directly.
- Buttons
- Button iridescence — pink, blue, green shifts — confirms mother-of-pearl.
- Button feel
- Cool and weighty buttons help the placket drape cleanly.
- Button durability
- Structural color won't fade; buttons outlast plastic in the wash.
- Button variation
- Buttons have subtle natural variation in color and thickness.
- Fabric weight
- Lightweight 100% cotton denim recommended for summer or light layering.
- Button properties
- Mother-of-pearl buttons stay cool and keep placket open for ventilation.
- Embroidery type
- The heart logo is directly embroidered, not a patch, eliminating peeling risk.
- Shrinkage
- Wash inside out on gentle cycle; air dry to avoid shrinkage and fraying.
- Wear visibility
- Camel-toned thread makes fraying visible; uniform fade avoids uneven wear.
- Decorative details
- Mother-of-pearl buttons and embroidered logo withstand repeated gentle washing; iridescence is structural.
- Sizing
- Runs true to size; take your normal Ami size.
- Drape
- Mother-of-pearl buttons improve placket drape, reducing rumpling.
Product record
- Title
- Ami De Cœur Faded Denim Shirt
- Brand
- Ami
- Price
- 550 CAD
- Availability
- Out of stock
Deep Research
Mother-of-pearl buttons and iridescent finish
- The moment you fasten the shirt, the buttons’ cool-to-the-touch sensation and reassuring weight confirm they’re shell, not plastic; this density also helps the front placket drape more cleanly under the fabric’s own weight, rather than rumpling as it would with featherlight synthetics.
- Tilt a collar button under light and it shifts through pinks, blues, and greens — the tell-tale sign of genuine nacre, not a paint job — and because that iridescence is built into the shell’s layered structure, it won’t dull or flake the way a metallic film on a synthetic button inevitably does.
- Using genuine mother-of-pearl across the entire shirt — tonal on the placket, iridescent at the collar — is a deliberate allocation of production budget to hardware, signaling a tailored-shirt mentality applied to denim; at this price, it’s a detail that separates a considered garment from the mass of plastic-buttoned alternatives.
- Where plastic resin buttons are known to soften, warp, or even dissolve in repeated wash cycles, mother-of-pearl holds its form and polish through water, heat, and detergent — so these buttons will outlast many of the synthetic alternatives without yellowing or losing their shape.
- The placket’s blue-toned mother-of-pearl buttons exhibit the natural color and thickness variation inherent to shell — each button subtly different from its neighbor, which keeps the shirt from reading as mass-produced and lets the hardware mimic the irregularity of well-worn denim.
Image Analysis
3 images- 01
Product
Front view of a long-sleeve faded denim button-up shirt worn by a model; visible details include button placket, collar with button-down points, single small embroidered chest motif, cuffed sleeves, and visible hem.
- Overall garment shapeLong-sleeve relaxed-fit button-up shirt with a straight hem that falls over the waistband of jeans; shoulders are visible and sleeves hang straight.
1 region
x 0.12 · y 0.06 · w 0.76 · h 0.86 (high) - Fabric appearanceEvenly faded denim with visible denim texture and subtle vertical and diagonal weave variation across the surface.
1 region
x 0.18 · y 0.12 · w 0.64 · h 0.60 (high) - Button placketSingle central button placket with visible metal or dark buttons spaced down the front; stitching along placket is slightly lighter than the denim.
1 region
x 0.42 · y 0.14 · w 0.16 · h 0.66 (high) - CollarPointed collar with button-down collar points; collar shows the same faded denim texture and a visible seam around the edge.
1 region
x 0.36 · y 0.04 · w 0.28 · h 0.12 (high) - CuffsSingle-button barrel cuffs on both sleeves with visible seam lines and slight gather at the wrist; cuffs are the same faded denim with lighter edge stitching.
2 regions
x 0.12 · y 0.76 · w 0.14 · h 0.12 (high); x 0.74 · y 0.76 · w 0.14 · h 0.12 (high) - Chest embroiderySmall embroidered motif positioned on the left chest (wearer side) near the mid-chest; motif appears as a small heart-shaped symbol in a contrasting tan/brown thread with a tiny stem or letter detail below.
1 region
x 0.61 · y 0.32 · w 0.06 · h 0.07 (high) - Hem stitchingVisible double-stitched hem with slightly lighter thread creating a contrasted stitched line along the bottom edge.
1 region
x 0.18 · y 0.78 · w 0.64 · h 0.08 (medium)
Other
Studio-front product shot on a model with a neutral light gray background; soft even lighting with minor soft shadows and the image cropped at mid-thigh and the top of the head.
- Shot compositionFrontal studio shot of a model wearing the shirt, cropped from just above the mouth to mid-thigh so the model's face is partially visible and hands are partially shown.
- Background and lightingPlain light gray seamless background with soft, even lighting that produces minimal hard shadows and a faint shadow on the shirt's right side.
- Visible additional clothingTop portion of faded jeans visible under the shirt hem, matching the denim tone of the shirt.
1 region
x 0.34 · y 0.86 · w 0.32 · h 0.12 (high) - Image qualitySharp focus on garment details and texture with no significant motion blur or compression artifacts.
Colors
faded medium denim blue· shirt body#617E9Dtan brown· embroidered chest motif- Overall garment shapeLong-sleeve relaxed-fit button-up shirt with a straight hem that falls over the waistband of jeans; shoulders are visible and sleeves hang straight.
- 02
Product
Upper-front close-up of a faded blue denim long-sleeve shirt showing a button-down collar, front placket with visible buttons and topstitching, shoulder seam, and a small embroidered heart-and-A logo on the left chest.
- CollarClassic button-down collar made from the same faded denim fabric with visible topstitching along the collar edge and a functional collar button at each tip.
1 region
x 0.24 · y 0.08 · w 0.52 · h 0.18 (high) - Front placket and buttonsCentered front placket with vertical topstitching and multiple round four-hole buttons sewn with contrasting thread; buttonholes visible along the placket.
1 region
x 0.18 · y 0.20 · w 0.22 · h 0.66 (high) - Shoulder seamCurved shoulder seam visible running from collar toward the sleeve with double stitching following the shoulder line.
1 region
x 0.62 · y 0.14 · w 0.34 · h 0.14 (high) - Denim texture and finishMedium-faded denim weave with a visible diagonal twill texture and slightly lighter worn areas giving an overall faded-blue appearance.
1 region
x 0.18 · y 0.20 · w 0.66 · h 0.64 (high) - Embroidered chest logoSmall embroidered motif on the left chest showing a filled heart shape above a capital 'A' in a contrasting golden-brown thread.
1 region
x 0.51 · y 0.44 · w 0.06 · h 0.07 (high) - Button detail color and threadButtons are round and appear dark gray with visible stitching in a warm brown thread matching the embroidery tone.
2 regions
x 0.20 · y 0.34 · w 0.05 · h 0.06 (high); x 0.20 · y 0.54 · w 0.05 · h 0.06 (high)
Other
Studio portrait crop showing the model's upper torso and part of the face against a neutral light background with even lighting and soft shadows; a small hoop earring is visible on the model's left ear.
- Shot compositionTight three-quarter crop from the chest to the lower face of the model, centered on the shirt's left-front area.
1 region
x 0.00 · y 0.00 · w 1.00 · h 1.00 (high) - Model visible featuresLower face and jawline of a model are visible with light stubble; a small silver hoop earring is worn on the left ear.
1 region
x 0.02 · y 0.02 · w 0.36 · h 0.34 (high) - Lighting and shadowsSoft, even studio lighting from slightly left of camera producing gentle shadows along the shirt folds and under the collar.
Colors
faded denim blue· shirt body#536D8Agolden brown· embroidered logodark gray· buttons#3C444C- CollarClassic button-down collar made from the same faded denim fabric with visible topstitching along the collar edge and a functional collar button at each tip.
- 03
Product
Rear view of a long-sleeve faded denim shirt on a model showing back yoke seam, collar, long sleeves with buttoned cuffs, and a slightly curved raw hem.
- Back body panelFlat single back panel of medium-weight denim with a uniform faded blue wash and visible denim twill texture.
1 region
x 0.08 · y 0.12 · w 0.84 · h 0.68 (high) - Yoke seamHorizontal back yoke seam runs across the upper back beneath the collar, formed by a double-stitched seam.
1 region
x 0.08 · y 0.12 · w 0.84 · h 0.12 (high) - CollarClassic pointed shirt collar in the same denim fabric, folded down and visible from the rear neckline.
1 region
x 0.34 · y 0.03 · w 0.32 · h 0.10 (high) - Sleeves and cuffsLong sleeves with visible cuff area on the right arm showing buttoned cuff shape and stitched placket; sleeve fits loosely.
1 region
x 0.62 · y 0.36 · w 0.30 · h 0.52 (high) - Curved raw hemLower hem is slightly curved and shows subtle frayed or raw-edge finishing with contrast stitching along the edge.
1 region
x 0.12 · y 0.72 · w 0.76 · h 0.20 (high) - Side seam with topstitchingVisible side seam with topstitching where the body panel meets the sleeve and lower side, running near the right side of the image.
1 region
x 0.58 · y 0.40 · w 0.20 · h 0.50 (high) - Denim textureVisible diagonal twill weave texture and subtle color variation typical of faded denim.
Other
Studio product shot showing the model from behind against a neutral light gray background with soft, even lighting and minimal shadows; image cropped above mid-thigh.
- Shot compositionRear three-quarter crop of a standing model, image framed from upper neck to mid-thigh focusing on shirt back.
- BackgroundEven light gray seamless background without props or visible seams.
- Lighting and shadowSoft, diffuse studio lighting with gentle shadows along the shirt folds and under the hem indicating even frontal illumination.
- Visible model featuresPortion of the model's head, ear with earring, and right hand are visible and serve as scale references but are not part of the product.
2 regions
x 0.36 · y 0.00 · w 0.30 · h 0.15 (high); x 0.70 · y 0.76 · w 0.18 · h 0.18 (high)
Colors
faded medium blue· shirt body#6A85A5dark slate stitching· topstitching and seam lines#344B64- Back body panelFlat single back panel of medium-weight denim with a uniform faded blue wash and visible denim twill texture.
Documents & Data
Q&A
5 answered- Does this shirt run true to size or is it oversized/undersized compared to typical Ami sizing?
- This shirt runs true to size — take your normal Ami size. It has a regular fit, and Ami's official sizing guide for men recommends your usual size [1].
- What is the weight (oz) of the denim? Is it a lightweight summer shirt or heavier for layering?
- The denim is lightweight — described as 'lightweight cotton denim' [3]. While no exact weight in ounces is given, it works well as a summer shirt or a light layering piece.
- Does the 100% cotton denim shrink after washing? If so, how much should I expect?
- Yes, like most 100% cotton denim, it can shrink slightly. Since this is a pre-washed/faded shirt, expect 1–3% residual shrinkage [4]. To minimize shrinking, wash in cold water and air dry.
- Are the iridescent collar buttons durable for regular washing, or do they chip or crack?
- The collar features iridescent buttons for a refined look [2]. There's no specific durability data, but mother-of-pearl buttons are generally sturdy; however, we recommend gentle washing (inside out, cold water) to protect any special finishes. We can't guarantee they won't chip or crack over time.
- Is the embroidered heart logo stitched directly into the denim or is it a patch? How does the stitching hold up over time?
- The heart logo is directly embroidered onto the denim — not a patch [3]. The stitching is typically durable, but like any embroidery, it can be prone to fraying if washed aggressively. Turn the shirt inside out and wash on a gentle cycle to help preserve it.
Reddit Insights
1 threads · r/DesignerRepsA Reddit quality check on a replica Ami de Coeur denim shirt highlights a noticeable darker denim area around the heart logo compared to the authentic.
The thread is a technical QC discussion of a replica, with no strong positive or negative sentiment toward the authentic product; the focus is on a specific flaw.
Themes
Watch Out For
Compared To
vs Authentic Ami de Coeur Denim Shirt
The replica has a noticeably darker denim area around the heart logo, which is a giveaway compared to the authentic.
Source Threads
QC reveals darker denim around heart logo on replica Ami de Coeur denim shirt
thing that bugs me with this one and the other batches is the darker denim around the heart. Seems there's possible there's a discoloration line right at the second button
u/Machettounor/DesignerRepsView thread →