Blue gingham 327 sneakers Women product image (primary)
Right-side profile of a low-top athletic sneaker showing a layered upper with blue gingham fabric, light blue suede overlays, a large white leather 'N' logo, cream laces, white foam midsole, and gum rubber outsole with pronounced studs at the heel.

New Balance

Blue Gingham 327 Sneakers Women

4.8/5 (6)
CA$79.95CAD
Out of Stock

This is a women's low-top sneaker from New Balance, model 327 in a blue gingham colorway. It features a gingham and suede upper, nylon tongue, oversized N logo, removable foam footbed, flared midsole, and lugged rubber outsole. According to user feedback, it is comfortable for city walking and travel, but runs large and has flat insoles with minimal arch support.

Size

66.577.588.5910

Specifications

Material
Upper: Suede, textile; Lining and sock: Textile; Outer sole: Rubber
Gender
female
Age Group
adult
Condition
new

Product Insights

The New Balance 327 reimagines 1970s running heritage (320, 355, Supercomp) with a sunlit, vintage-stitched aesthetic, real suede overlays, and breathable gingham-seersucker uppers, offering a sleek, low-cost alternative to the 990v6. However, it runs long and narrow (size down half to full, wide feet size up half), has flat insoles with minimal arch support (not orthotic-friendly, yet praised for walking comfort), demands dry-brushing and spot-cleaning (suede stains permanently from water), and its outsole—while visually citing the 355—uses standard rubber with high dry traction but moderate wet grip. Seasonal scarcity and above-retail resale reward its distinctive look, but weather resistance is absent, making it a style-first tradeoff for warm, dry days.

Verified claims

Heritage
The 327's silhouette directly references the 1976 320, the 355 trail runner, and the Supercomp.
Vintage styling
The 327 intentionally blends a sunlit 70s mood with vintage-style loose-thread detailing.
Care
Spot-clean gingham with mild detergent; dry-brush suede; avoid machine washing.
Seasonal demand
Seasonal release sold at $79.95 CAD; pink sibling resells for $200 USD.
Length run
The 327 runs long; sizing down half to full size is recommended.
Width
The toe box is narrow; wide feet size up half a size.
Arch support
Flat insole with minimal arch support; not suitable for orthotics.
Walking comfort
Buyers report the 327 is comfortable for walking and travel despite flat insoles.
Fit
Runs large; narrow toe box suggests sizing down.
Suede quality
Light blue overlays are lab-verified real suede (not synthetic).
Maintenance
Suede parts require dry brushing; water causes permanent staining.
Weather resistance
Suede overlays lack water resistance; wear in dry conditions only.
Resale value
Real suede and gingham pattern support above-retail resale value.
Outsole design
Outsole design is a direct visual citation of the 355 trail runner.
Outsole durability
Outsole uses standard rubber compound without Ndurance; rated Good for durability.
Traction
Lab traction rating is High; moderate on wet surfaces.
Breathability
Breathable mesh-and-seersucker upper reduces moisture for summer.
Vintage detailing
Loose threads and raw edges are intentional vintage-style detailing, not defects.
Styling mood
Evokes a sunlit 70s mood blending streetwise energy with grandmillennial details.
Condition
The puckered seersucker hides light creasing, and suede overlays refresh with brushing.
Sizing
Buyers report the 327 runs half a size large and slightly narrow.
Upper cleaning
Dry-brush suede; spot-clean gingham with mild detergent; avoid water on suede; don't trim loose threads.
Cleaning frequency
Puckered gingham hides soil; breathable upper reduces odor; less frequent cleaning needed.
vs 550
Lighter and more breathable than the leather 550 for travel and warm weather.
vs 990
Sleeker and lower priced but with less arch support and outsole durability than the 990v6.

Product record

Title
Blue Gingham 327 Sneakers Women
Brand
New Balance
Price
130 CAD
Availability
Out of stock

Image Analysis

3 images
Blue gingham 327 sneakers Women product image (primary)
01

Product

Right-side profile of a low-top athletic sneaker showing a layered upper with blue gingham fabric, light blue suede overlays, a large white leather 'N' logo, cream laces, white foam midsole, and gum rubber outsole with pronounced studs at the heel.

  • View and orientationFull right-side profile of a single sneaker, centered and facing right.
    1 regionx 0.05 · y 0.45 · w 0.90 · h 0.35 (high)
  • Upper main fabricBlue-and-white gingham woven fabric covers the midfoot and quarter panel, visible as a small checked pattern.
    1 regionx 0.22 · y 0.52 · w 0.42 · h 0.18 (high)
  • Suede overlaysLight blue suede overlays on toe cap, eyestay, heel counter, and trim around the gingham panels; suede has a soft, slightly textured finish.
    2 regionsx 0.12 · y 0.56 · w 0.28 · h 0.18 (high); x 0.62 · y 0.50 · w 0.25 · h 0.22 (high)
  • Logo appliqueLarge white leather 'N' shaped side logo overlaying the gingham panel, with visible stitching around its perimeter.
    1 regionx 0.42 · y 0.50 · w 0.28 · h 0.24 (high)
  • Lacing and tongueCream/off-white flat laces threaded through five eyelets and a padded off-white tongue peeking above the collar.
    1 regionx 0.53 · y 0.44 · w 0.22 · h 0.18 (high)
  • Collar and liningPadded low-cut collar with a smooth, light off-white textile lining visible at the ankle opening.
    1 regionx 0.20 · y 0.46 · w 0.18 · h 0.12 (high)
  • MidsoleThick white foam midsole with a horizontal sculpted groove near the lower edge.
    1 regionx 0.12 · y 0.72 · w 0.76 · h 0.12 (high)
  • Outsole and heel studsGum brown rubber outsole with pronounced rectangular studs extending up the heel and a tread visible along the sole edge.
    2 regionsx 0.06 · y 0.76 · w 0.18 · h 0.16 (high); x 0.62 · y 0.80 · w 0.32 · h 0.12 (high)
  • Toe stitching detailDecorative topstitching on the toe box creating a curved seam detail over the gingham and suede areas.
    1 regionx 0.62 · y 0.58 · w 0.24 · h 0.12 (high)

Other

Studio product shot on a neutral light gray background with soft frontal lighting and a faint shadow under the shoe; image is well centered and cropped to show the full side profile.

  • Background and lightingUniform light gray backdrop with soft, even lighting and minimal harsh shadows.
  • ShadowSoft diffuse shadow directly beneath the shoe, grounding it against the background.
    1 regionx 0.12 · y 0.80 · w 0.76 · h 0.08 (medium)
  • Shot compositionShoe centered horizontally in frame with generous empty space above; full product visible with slight margin at edges.

Colors

light blue gingham· gingham upper#D4E3EBpastel light blue· suede overlays#B4C4D3white· side logowhite· midsole#EDEDEDgum brown· outsole and heel studscream· laces and tongue lining#EDEDED
Blue gingham 327 sneakers Women product image 2
02

Product

Rear and lateral view of a low-top sneaker showing a light blue gingham fabric upper with light blue suede heel overlay, a white N-shaped leather logo, white midsole, off-white laces, and a gum rubber outsole with prominent circular studs.

  • Overall silhouetteLow-top sneaker shown from a rear-lateral angle with the left shoe rotated to show the outsole studs and the right shoe showing heel, side, and part of the toe box.
    1 regionx 0.28 · y 0.28 · w 0.56 · h 0.56 (medium)
  • Upper fabric patternLight blue and white small-check gingham woven fabric covering the side panels and toe box area visible on the right shoe.
    1 regionx 0.48 · y 0.34 · w 0.36 · h 0.36 (high)
  • Suede heel overlayLight blue suede heel counter overlay wrapping the rear of the shoe with a soft nap texture visible at the heel lip.
    1 regionx 0.36 · y 0.36 · w 0.22 · h 0.24 (high)
  • N logoLarge white leather N-shaped logo panel stitched onto the lateral side, extending from midfoot toward the heel.
    1 regionx 0.60 · y 0.36 · w 0.14 · h 0.30 (high)
  • MidsoleThick white foam midsole with a smooth matte finish running along the shoe's base between upper and outsole.
    1 regionx 0.48 · y 0.64 · w 0.44 · h 0.18 (high)
  • Outsole studsGum rubber outsole features prominent round studs covering the heel and forefoot; studs are raised and uniformly circular.
    2 regionsx 0.02 · y 0.38 · w 0.44 · h 0.44 (high); x 0.20 · y 0.58 · w 0.25 · h 0.32 (high)
  • Heel cap extensionGum rubber heel cap extends up the rear of the shoe with scattered studs continuing onto the vertical rear face.
    1 regionx 0.18 · y 0.56 · w 0.20 · h 0.34 (high)
  • Laces and tongueOff-white flat laces threaded through a lightly padded tongue in an off-white or cream color; tongue interior shows light padding.
    1 regionx 0.66 · y 0.26 · w 0.20 · h 0.20 (medium)
  • Inner lining patternLight blue gingham lining visible inside the collar matching the exterior gingham pattern.
    1 regionx 0.58 · y 0.42 · w 0.16 · h 0.18 (medium)

Other

Studio shot with neutral light gray background showing two shoes staged to display rear, lateral, and outsole details; soft diffuse lighting with faint shadow beneath shoes.

  • Shot compositionTwo shoes arranged on a flat surface: right shoe in foreground showing lateral and rear details, left shoe rotated to show outsole studs.
  • Background and surfaceEven, light gray seamless background and surface with faint soft shadow under shoes indicating diffuse studio lighting.
  • Lighting and reflectionsSoft diffuse lighting with minimal specular highlights; suede texture and fabric pattern are evenly illuminated.
  • Image qualityHigh-resolution product photo with clear focus on shoe details and minimal noise.

Colors

light blue and white gingham· gingham upperpale sky blue suede· suede heel overlaywhite· N logo and midsolegum brown· outsole and heel cap#94633Aoff-white cream· laces and tongue#EDEDED
Blue gingham 327 sneakers Women product image 3
03

Product

Pair of low-top sneakers shown from a top-down view. Blue gingham textile panels combined with light blue suede overlays, white leather accents, off-white flat laces, visible tongue and insole logos, and gum rubber lugged outsole visible at toe and heel.

  • Overall viewTwo sneakers shown side-by-side in a top-down view, left shoe on the image left and right shoe on the image right, both oriented toe-up toward the top of the image.
    1 regionx 0.05 · y 0.03 · w 0.90 · h 0.94 (high)
  • Gingham upper panelsCentral upper panels of each shoe are a small-check gingham textile pattern in light blue and white, covering the vamp and medial/lateral midfoot areas.
    2 regionsx 0.18 · y 0.14 · w 0.28 · h 0.44 (high); x 0.54 · y 0.14 · w 0.28 · h 0.44 (high)
  • Light blue suede overlaysLight blue suede-like overlays form wave-shaped panels around the gingham fabric on the toe box and sides, with visible stitching outlining each overlay.
    2 regionsx 0.11 · y 0.08 · w 0.32 · h 0.56 (high); x 0.57 · y 0.08 · w 0.32 · h 0.56 (high)
  • White leather side accentWhite leather panel appears on the lateral side near the midfoot, forming a slanted stripe-like accent visible on both shoes.
    2 regionsx 0.09 · y 0.36 · w 0.16 · h 0.26 (high); x 0.75 · y 0.36 · w 0.16 · h 0.26 (high)
  • Laces and lace setupOff-white flat woven laces threaded through standard eyelets with a central tongue loop holding the laces on each shoe; laces tied loosely and lying flat.
    2 regionsx 0.27 · y 0.34 · w 0.18 · h 0.30 (high); x 0.55 · y 0.34 · w 0.18 · h 0.30 (high)
  • Tongue brandingEach white tongue has a light blue stylized 'NB' logomark printed near the top center of the tongue.
    2 regionsx 0.33 · y 0.32 · w 0.14 · h 0.10 (high); x 0.57 · y 0.32 · w 0.14 · h 0.10 (high)
  • Insole logoInside each shoe the insole shows a large light blue 'NB' logomark oriented so it reads from the toe toward the heel.
    2 regionsx 0.27 · y 0.68 · w 0.18 · h 0.22 (high); x 0.55 · y 0.68 · w 0.18 · h 0.22 (high)
  • Gum rubber lugged outsoleBrown gum rubber outsole with raised lugged tread visible at the toe tip and heel perimeter, contrasting with the upper materials.
    4 regionsx 0.34 · y 0.01 · w 0.12 · h 0.06 (high); x 0.54 · y 0.01 · w 0.12 · h 0.06 (high); x 0.28 · y 0.85 · w 0.18 · h 0.12 (high); x 0.54 · y 0.85 · w 0.18 · h 0.12 (high)
  • Heel collarPadded heel collar lined in white fabric with a light blue suede heel counter on the outside rear edge.
    2 regionsx 0.19 · y 0.77 · w 0.18 · h 0.18 (high); x 0.63 · y 0.77 · w 0.18 · h 0.18 (high)
  • Stitching detailVisible single-line stitching outlines the suede overlays and attaches panels, with evenly spaced stitch runs around toe and side panels.
    2 regionsx 0.12 · y 0.10 · w 0.30 · h 0.50 (high); x 0.58 · y 0.10 · w 0.30 · h 0.50 (high)

Other

Studio top-down shot on a neutral light gray background with soft even lighting and soft shadow beneath shoes. No props or packaging visible.

  • Shot compositionTop-down studio photograph with both shoes centered and cropped fully within the frame, generous even negative space around them.
  • Background and lightingUniform light gray background with diffuse lighting that produces soft shadows beneath and slightly to the lower-left of the shoes.
  • Image qualitySharp focus on shoe details and textures with neutral color balance and no visible compression artifacts.

Colors

light blue and white gingham· gingham upper panels#B4C4D3pastel light blue· suede overlays#B4C4D3white· white leather accents#C4C6CAoff-white· lacessky blue· insole logogum brown· outsole#A5A5A5

Customer Reviews

6 total
4.8

6 reviews · out of 5

Sneaker

Céline V.

Très confortable et original par son design

J’adore!

Danielle S.

Léger, qui respire bien

Perfect

Louise E.

Pattern

Great shoes

Valerie H.

I love these! Beautiful light blue gingham print. Comfortable and stylish.

Belle couleur

Martine B.

Confortables

Le sneaker 327 vichy bleu Femme

Karine S.

Trop très belle

Reddit Insights

4 threads · r/fashionwomens35, r/Newbalance, r/SneakersIndia

Overall, Redditors appreciate the New Balance 327 for its stylish versatility and comfort for casual walking, though some criticize its flat insoles and lack of orthopedic support.

mixed sentiment85% match

Majority find them comfortable and fashionable for everyday use, but a significant minority point out insufficient arch support and non-removable cheap insoles.

Themes

Comfort for walkingpositive
Stylish and versatile designpositive
Inadequate arch support and insolesnegative
Sizing runs largeneutral

Use Cases

  • City commuting and daily walking
  • Travel and long walks
  • Casual everyday wear

Watch Out For

mediumFlat, non-removable insoles provide minimal arch support and are difficult to replace.
lowSizing runs large; may need to purchase a half or full size smaller.
mediumNot as supportive as other New Balance models (e.g., 990 series) for extended standing or serious walking.

Compared To

vs New Balance 550

The 327 is favored over the 550 for all-day wear and travel due to its lighter, more practical design compared to the leather 550.

vs New Balance 990v6

The 990v6 offers superior comfort and support but at a higher price; the 327 is more style-focused and less supportive.

Source Threads

  • New Balance 327 recommended for city walking and style

    I like the New Balance 327 sneakers. I wear them to walk 20 blocks pretty fast to my office in NYC and they come in a lot of different color combos. I just recommend sizing down bc New Balance tends to run big for me.

    u/PandaAF_r/fashionwomens35View thread →

  • NB 327 praised as extremely comfortable and great value

    These are mad comfy, you won't regret this, especially at this price

    u/alwaysbakedarjunr/SneakersIndiaView thread →

  • NB 327 preferred for all-day wear and travel comfort

    Personally I wore 327 to UK Hongkong and Japan I think they are so comfortable I never have a plantar pain

    u/fluffydoggobaozir/NewbalanceView thread →

Provenance

Merchant Link
https://www.simons.ca/en/women-clothing/seasonal-outfits/gingham/blue-gingham-327-sneakers-women--6404-26327910?colourId=0
Updated