
Momeni
Cotswold Blue Flowers Handcrafted Rug See Available Sizes
This Cotswold Blue Flowers handcrafted rug from Momeni is a 100% wool, hand-tufted area rug made in India, featuring a floral pattern in blue tones on a light-beige field. It is intended for residential floor covering, such as living rooms and bedrooms, and has a 0.75-inch pile height; a rug pad is recommended for safety. While new wool rugs may shed at first, reviews note that Momeni rugs are durable and can withstand heavy use over time.
- Color
- Blue
- Material
- 100% wool
- Style
- traditional, vintage
- Category
- Home & Garden > Decor > Rugs
Color
Specifications
A handcrafted wool rug featuring a floral pattern inspired by the English countryside, offering natural elegance.
100% wool, hand-tufted construction, 0.75-inch pile height.
- Color
- Blue · blue
- Material
- 100% wool
- Style
- traditional, vintage
- Condition
- new
- Category
- Home & Garden > Decor > Rugs
Additional Attributes
- handcrafted
- hand-tufted
- 100% wool
- pile height 0.75 inch
- made in India
- artisanal imperfections
- rug pad recommended
Product Insights
The Cotswold Blue Flowers Handcrafted Rug by Momeni is a hand-tufted 100% wool piece in Modern English Country style, featuring an indigo hand-blocked floral design with intentional imperfections that add artisanal character. Its wool fibers stretch over 35%, snap back, and have lanolin that repels spills while dye holds color, ensuring durability with buyers reporting 20-year lifespans under heavy use. The rug traps allergens, self-extinguishes flames, and at end of life biodegrades into soil fertilizer. Owners are satisfied despite normal shedding that decreases with gentle vacuuming; a tradeoff is that the hand-tufted glue backing may degrade, but cotton scrim adds durability and the rug is affordable for wool, outperforming synthetics.
Verified claims
- Shedding
- Normal shedding decreases with regular gentle vacuuming over a few months.
- Care routine
- Suction-only vacuum and outdoor shaking minimize shedding.
- Overall satisfaction
- Customer reviews indicate the rug is generally durable and of good quality despite initial shedding.
- Construction
- Hand-tufted construction relies on a latex glue backing that may degrade over time; the cotton scrim backing adds weight and stiffness to help the rug lie flat.
- Longevity
- Buyers report Momeni wool rugs remain in great shape for years under heavy use, especially when purchased second-hand.
- Durability
- Hand-tufted 100% wool fibers stretch over 35% and snap back, while lanolin repels spills and dye holds color, ensuring long-lasting beauty.
- Health & safety
- Wool naturally traps allergens and pollutants, and self-extinguishes flames, improving indoor air and fire safety.
- Environmental impact
- At end of life, wool biodegrades in soil, releasing nitrogen and sulfur that fertilize plants, unlike synthetic materials.
- Aesthetic
- Indigo hand-blocked floral pairs with gingham and heritage prints.
- Character
- Imperfections and Cotswold heritage evoke English country character.
- Value
- Momeni wool outperforms synthetics; hand-tufting keeps it affordable.
- Design origin
- The rug's design and irregularities are rooted in Indian block print tradition.
- English country style
- The rug exemplifies Modern English Country style: hand-blocked floral, inky blues, natural wool, and intentional imperfection.
- Imperfections
- Slight variations are normal and part of artisanal value.
- Craftsmanship
- Hand-tufted design with slight variations adds authentic artisan character.
- Plushness
- The rug's 0.75-inch sheared cut pile feels velvety and plush underfoot.
- Thermal insulation
- The wool pile adds a passive thermal layer over hard floors.
Product record
- Title
- Cotswold Blue Flowers Handcrafted Rug See Available Sizes
- Brand
- Momeni
- Price
- 1198 CAD
- Availability
- In stock
Image Analysis
1 images- 01

Product
Flat rectangular area rug photographed face-up showing a central light beige field with a repeating single-stem blue floral motif arranged in rows, surrounded by a narrow solid blue inner border, a wider scrolling floral vine border with blue flowers, and an outer striped/checkered light-blue and cream guard border.
- Overall shapeRectangular rug with visible straight edges and right-angle corners, presented flat and fully visible within the image frame.
- Field color and textureMain field is a uniform light beige/cream pile with an even, low-pile texture and no visible pile direction or shading.
1 region
x 0.08 · y 0.06 · w 0.84 · h 0.88 (high) - Repeating floral motifRegularly spaced single-stem flower motifs arranged in offset rows across the field; each motif has a circular layered blue bloom at top with a short vertical stem and symmetrical green leaves.
1 region
x 0.12 · y 0.12 · w 0.76 · h 0.76 (high) - Inner narrow borderA narrow solid medium-blue band separates the central field from the wider floral vine border.
1 region
x 0.11 · y 0.09 · w 0.78 · h 0.82 (high) - Wider scrolling floral borderA wider border outside the inner blue band features a cream background with an all-over scrolling vine pattern composed of stylized blue flowers and grey-green leaves densely repeating along the border.
1 region
x 0.06 · y 0.06 · w 0.88 · h 0.88 (high) - Outer guard stripeOutermost edge shows a narrow guard border with alternating vertical light-blue and cream stripe/check pattern framing the rug.
1 region
x 0.02 · y 0.02 · w 0.96 · h 0.96 (high) - Motif colorsFlower heads use multiple tones of blue; stems and leaves are a dark muted green; border foliage includes grey-green tones.
- Pile and finishSurface appears matte with a consistent woven or tufted texture; no fringe is visible on edges in this view.
Other
Product photographed flat on a white background in a centered, top-down composition with even lighting and minimal shadow; image shows full rug within frame.
- Shot compositionRug centered and photographed from directly above; all four rug edges visible and parallel to image edges.
- Background and surfacePlain white background isolated from the rug, creating a clear silhouette without visible props or staging elements.
- LightingEven diffuse lighting with minimal specular highlights and no strong directional shadow, giving uniform color rendering across the rug.
- Image qualityHigh resolution and sharp focus allowing clear visibility of pattern details and small motifs.
Colors
light beige· central field#E3D5C3medium blue· flower headsmuted green· motif leaves and stemspale grey-green and blue mix· scrolling floral borderlight blue· outer guard stripe
Variants
2 SKUs| SKU | Title | Price | Avail |
|---|---|---|---|
| 4472961 | Cotswold Blue Flowers Handcrafted Rug See Available Sizes - Patterned Blue - 150x230cm | CA$1,198.00 | Yes |
| 4472963 | Cotswold Blue Flowers Handcrafted Rug See Available Sizes - Patterned Blue - 245x305cm | CA$1,998.00 | Yes |
Documents & Data
Reddit Insights
2 threads · r/BuyItForLife, r/HomeDecoratingReddit users report mixed experiences with Momeni wool rugs, praising their durability when purchased second-hand but cautioning about significant shedding with new hand-tufted models.
Positive comments highlight the rugs' quality, softness, and longevity, especially when compared to synthetic alternatives. However, multiple users warn about shedding, particularly from hand-tufted construction, leading to a balanced but slightly cautious overall sentiment.
Themes
Use Cases
- Residential flooring, including under heavy furniture like pool tables
Watch Out For
Compared To
vs Wayfair synthetic rugs
A user found a used Momeni rug to be much higher quality, softer, and better at releasing dirt compared to a synthetic Wayfair rug.
Source Threads
User shares long-term experience with Momeni rugs
I really like Momeni rugs—I’ve used them for years. They are not a Target specific brand. The brand is offered at many US retailers. The Momeni rugs I have do shed especially at first. The shedding does slow time with time.
u/SnooGoats3915View thread →
User finds used Momeni rug high quality and durable
For what it's worth, I bought the rug for $100. It was clearly much higher quality than the $750 synthetic Wayfair rug we're replacing. I took it home & vacuumed it. It was both softer & actually seemed to give up dirt & dust better. The seller said it was under his pool table for 20 years. I'm guessing he's exaggerating a little but it's in great shape even if it's 10 years old. When you combine the price of the rug we're replacing (that didn't even last a year before getting pretty stained & gross looking), I guess I may still have gotten a bargain considering this rug at this size retails for over $1k.
u/candykhanView thread →