
Simons Maison
Geo Contrast Pure Wool Artisanal Rug See Available Sizes
This is a hand-tufted pure wool area rug featuring a geometric pattern of raised black stripes on a cream background, with rectangular block motifs. It has an anti-slip cotton canvas backing and is rated commercial grade. Designed by Arren Williams, this natural-fibre rug may vary slightly in appearance from the photo; it is an online-only item shipped directly from the supplier.
- Material
- Hand-tufted wool with anti-slip cotton canvas back
- Style
- modern, contemporary
- Category
- Home & Garden > Decor > Rugs
Color
Size
Specifications
Hand-tufted wool rug with dynamic bidirectional stripes, designed by Arren Williams for modern interiors.
Hand-tufted wool, anti-slip cotton canvas back, commercial grade, unique natural fibre piece.
- Material
- Hand-tufted wool with anti-slip cotton canvas back
- Secondary
- cotton
- Style
- modern, contemporary
- Condition
- new
- Category
- Home & Garden > Decor > Rugs
Additional Attributes
- hand-tufted
- anti-slip cotton canvas back
- natural fibre
- unique
- commercial grade
- geo contrast
- pure wool
- artisanal
- modern decor
Product Insights
This hand-tufted wool rug by designer Arren Williams blends traditional craftsmanship with bold graphic design, offering commercial-grade durability (10-20 years) and a 20–50 year lifespan. Its lanolin coating resists stains and repels liquids, while wool's natural flame resistance, humidity buffering, and allergen control add practical value. The low pile ensures crisp pattern edges and fits under furniture, though black stripes may appear charcoal grey in low light. Regular vacuuming manages shedding, and spills require immediate blotting with wool-safe detergent. At $526 CAD, it undercuts premium brands by 30–60% but costs more than generic alternatives. Backing is safe for hardwood floors, but deep cleaning demands a wool specialist.
Verified claims
- Designer legacy
- Designed by Arren Williams, who revolutionized Canadian home style at Hudson's Bay.
- Design
- Traditional hand-tufted wool meets bold graphic design in this Arren Williams rug.
- Use case
- The commercial-grade rating makes this rug a practical choice for high-traffic spaces like entryways, dining areas, and family rooms.
- Elasticity
- Commercial-grade wool pile bounces back from heavy use.
- Maintenance
- Gentle vacuuming and lanolin stain resistance keep the rug looking new.
- Stain resistance
- Lanolin coating repels liquids for easy blotting without chemical treatments.
- Flame resistance
- 100% wool pile chars and self-extinguishes when exposed to flame.
- Longevity
- Properly maintained wool rugs routinely last 20–50 years without the matting or bald spots common in synthetics.
- Allergen control
- 100% wool rug repels dust mites and traps allergens until vacuuming.
- Humidity buffering
- Wool's hygroscopic fibers absorb and release moisture as humidity changes, buffering against musty odors, while the crimped fiber traps airborne allergens until vacuuming.
- Durability
- This commercial-grade hand-tufted wool rug withstands heavy use and lasts 10-20 years.
- Care
- Hand-tufted wool pile is soft, low-profile, sheds initially, and vacuums easily.
- Pattern precision
- Hand-tufted low pile ensures sharp stripe edges without blurring.
- Pile height
- With a 0.25–0.5 in pile, this rug clears most interior doors, slides under furniture easily, and keeps its pattern crisp.
- Shedding
- Shedding is normal for new hand-tufted wool rugs and decreases with regular vacuuming without a beater bar.
- Spill handling
- Blot spills immediately with a mild wool-safe detergent; never rub.
- Professional cleaning
- Professional deep cleaning should be done by a specialist experienced with wool rugs to avoid damage.
- Backing safety
- The anti-slip cotton canvas back is safe for hardwood and laminate floors and should not leave residue or cause discoloration under normal use; a rug pad adds extra protection.
- Color under lighting
- In low indoor light, the black stripes can appear slightly more grey than in brighter light.
- Photo match
- Each rug is handcrafted, so its black-and-white contrast may vary from the product photo.
- Price comparison
- At $526 CAD, this rug is roughly 30% less than Lulu & Georgia and 60% less than Jubi, but 30% more than generic alternatives.
- Designer collaboration
- Designed by Arren Williams, the stylist who redefined Canadian home aesthetics at Hudson's Bay.
- Eco-friendliness
- The rug's 100% wool pile is a renewable fiber—sheep regrow wool annually—and biodegrades at the end of its life instead of lingering in landfill.
- Hand-tufted value
- Hand-tufting with a tufting gun reduces production cost by 50–70% compared with hand-knotting, allowing this designer wool rug to sell for far less than an equivalent hand-knotted piece.
- Owner feedback
- Buyers describe the rug as comfortable and of very good quality.
Product record
- Title
- Geo Contrast Pure Wool Artisanal Rug See Available Sizes
- Brand
- Simons Maison
- Price
- 526 CAD
- Availability
- In stock
Image Analysis
3 images- 01

Product
Portion of a rectangular wool rug with a cream background and raised parallel black linear stripes arranged into repeating rectangular block motifs; low pile field with higher, textured stripe ribs visible at the surface and a finished straight edge at the nearest corner.
- Overall patternRectangular geometric pattern composed of alternating blocks of parallel raised black lines on a cream background; blocks are oriented orthogonally to create a tiled effect.
1 region
x 0.06 · y 0.30 · w 0.88 · h 0.60 (high) - Stripe constructionBlack stripes appear as raised, narrow ribbed tufts with slight shadowing along their edges, sitting above a low, dense cream pile.
1 region
x 0.20 · y 0.54 · w 0.60 · h 0.30 (high) - Visible edge and cornerNearest rug corner shows a straight, finished edge with the pattern continuing to the cut edge against a wood floor.
- Surface textureCream field has a uniform, slightly napped texture; stripe ribs are visibly higher and cast faint linear shadows indicating pile height contrast.
1 region
x 0.40 · y 0.40 · w 0.40 · h 0.30 (high)
Other
Lifestyle scene showing the rug in a living room with seating, a round coffee table, framed wall art leaning on a ledge, floor lamp, and wood herringbone floor; warm soft lighting from right side causes soft shadows.
- Seating visibleChunky boucle upholstered sofa or lounge pieces in a warm off-white color sit on the rug, with a piped cushion on the right piece.
1 region
x 0.54 · y 0.20 · w 0.40 · h 0.45 (high) - Coffee tableLow round coffee table with a white marble top and a black tulip-style pedestal base sits near the rug center; objects on it include a book and two short glasses.
1 region
x 0.28 · y 0.40 · w 0.28 · h 0.20 (high) - Framed print text“PAPIERS DÉCOUPÉS”
1 region
x 0.44 · y 0.09 · w 0.25 · h 0.15 (high) - Framed print artist text“H. MATISSE”
1 region
x 0.52 · y 0.20 · w 0.18 · h 0.09 (high) - Book spine text“CHANEL”
1 region
x 0.24 · y 0.45 · w 0.12 · h 0.04 (high) - FlooringLight- to medium-toned wood arranged in a herringbone pattern is visible at the rug perimeter.
1 region
x 0.02 · y 0.78 · w 0.96 · h 0.20 (high) - Lighting and shadowsSoft directional light from the right creates gentle shadows under the raised stripes and seating; overall tone is warm and neutral.
Colors
warm cream· rug background#ECE3DBnear black· rug stripes#1C1413- Overall patternRectangular geometric pattern composed of alternating blocks of parallel raised black lines on a cream background; blocks are oriented orthogonally to create a tiled effect.
- 02

Product
Close-up view of a cream/off-white wool rug with raised black linear geometric pattern forming rectangular blocks and parallel stripes; visible plush pile and slightly recessed black lines.
- Overall patternCream/off-white field with a regular grid of parallel black raised lines forming rectangular and linear block motifs across the visible area.
1 region
x 0.06 · y 0.18 · w 0.88 · h 0.78 (high) - Line constructionBlack lines appear as narrow, slightly recessed or lower-pile stripes with consistent width separating higher, plush cream ribs.
1 region
x 0.18 · y 0.26 · w 0.60 · h 0.64 (high) - Pile textureThe cream areas show a soft, dense, tufted wool pile with visible nap; surface appears matte with subtle shading from pile direction.
1 region
x 0.20 · y 0.58 · w 0.60 · h 0.30 (high) - Geometric junctionsRectangular blocks created by perpendicular arrangements of the parallel black lines are visible, creating a repeating modular motif.
1 region
x 0.60 · y 0.06 · w 0.36 · h 0.38 (high)
Other
Scene includes a round white marble-top coffee table with a black pedestal base, two short cut-crystal glasses with amber liquid, a black decorative vase on a book with visible CHANEL spine, and a portion of a cream upholstered sofa; warm studio lighting casts soft shadows.
- Coffee tableRound white marble-top coffee table with subtle gray veining and a matte black circular pedestal base, occupying the left-center foreground.
1 region
x 0.02 · y 0.18 · w 0.62 · h 0.46 (high) - Drinking glassesTwo short cut-crystal glasses on the table each contain a small amount of amber-colored liquid.
2 regions
x 0.30 · y 0.40 · w 0.18 · h 0.14 (high); x 0.42 · y 0.36 · w 0.12 · h 0.16 (high) - Book with visible spine text“Black book placed under a decorative object with a white spine edge and a visible black spine labeled CHANEL.”
1 region
x 0.02 · y 0.26 · w 0.20 · h 0.10 (high) - Sofa armRounded cream upholstered sofa arm with a textured boucle-like surface visible at the top right edge of the image.
1 region
x 0.70 · y 0.00 · w 0.30 · h 0.22 (high) - Shot compositionOblique top-down lifestyle shot framing the rug pattern with foreground coffee table and partial room furnishings; soft directional lighting from upper-left creates mild shadows.
- Legible text element“CHANEL”
1 region
x 0.02 · y 0.28 · w 0.14 · h 0.06 (high)
Colors
cream· rug base#ECE2DBblack· rug lines#241C1B- Overall patternCream/off-white field with a regular grid of parallel black raised lines forming rectangular and linear block motifs across the visible area.
- 03

Product
Close-up of a folded wool rug showing thick tufted cream pile with raised black geometric stripe pattern and a woven beige backing visible at the folded corner.
- Folded corner showing backingRug corner folded back to expose woven backing with visible stitched edge and trimmed pile where the face meets the backing.
1 region
x 0.05 · y 0.18 · w 0.54 · h 0.44 (high) - Tufted pileThick, densely tufted wool pile in a light cream color with a soft, slightly fuzzy surface texture.
1 region
x 0.45 · y 0.00 · w 0.55 · h 0.60 (high) - Black raised stripesRaised narrow black wool stripes form a linear geometric pattern running across the rug; stripes have a slightly rougher, denser texture than the cream pile.
1 region
x 0.32 · y 0.00 · w 0.66 · h 1.00 (high) - Stitched edge detailEdge where pile meets backing shows visible whipstitching in alternating light and dark yarns along the folded rim.
1 region
x 0.06 · y 0.34 · w 0.28 · h 0.38 (high) - Backing weave patternBacking has a tightly woven textured surface in a beige tone with visible weave lines and small yarn slubs.
1 region
x 0.06 · y 0.27 · w 0.34 · h 0.36 (high)
Other
Studio-detail shot focused on the rug texture and fold; neutral background and soft directional lighting produce mild shadows and highlights along pile and fold.
- Shot compositionClose-up detail composition centered on a folded corner with the rug filling the frame and diagonal lines created by the fold and stripes.
- Lighting and shadowsSoft directional lighting from the upper left creates gentle shadows in the fold and clear highlights on the raised pile.
- Image croppingEdges of the rug extend beyond the image bounds on multiple sides; no packaging or props visible.
Colors
warm cream· piledeep black· stripe#1C1A14beige weave· backing#C3B3A4- Folded corner showing backingRug corner folded back to expose woven backing with visible stitched edge and trimmed pile where the face meets the backing.
Documents & Data
Customer Reviews
2 total2 reviews · out of 5
Tapis artisanal
Merveilleux tapis
Tapis magnifique
Tapis confortable et de très bonne qualité!