Rue Saint Honoré Circular-Logo T-Shirt

Verified claims

Founding story

References the exact founding address (Rue Saint Honoré, Paris) and year (1904) of FIFA.

Exclusivity

Sold at $99 CAD exclusively through Simons' Le 31, above typical $30-50 fan gear.

Fabric quality

The 85% cotton, 15% polyester blend offers colorfastness, softness, and wrinkle resistance.

Wash durability

Shrinkage stays under 3% and pilling is controlled by washing inside-out on gentle cycle

Appearance retention

Resists wrinkles and fading, so the shirt stays presentable with less ironing

Comfort

Softens with washing and stays comfortable in casual use by handling light perspiration without clamminess

Heritage narrative

Honors FIFA's founding at 229 Rue Saint Honoré on May 21, 1904.

Fit comparison

Looser than Hanes/Gildan medium; size down for closer fit.

Product record

Title

Rue Saint Honoré Circular-Logo T-Shirt

Brand

FIFA 1904

Price

99 CAD

Availability

In stock

How the $99 price compares to other licensed and heritage tees

• Sold only through Simons' Le 31 concept shop in Canada, this t-shirt operates outside the discount-driven dynamics of broad retail distribution, meaning the 99 CAD price is a stable full-retail proposition rather than a number that will be eroded by widespread markdowns or cross-retailer competition.
• The FIFA 1904 collection invokes the organization's founding year as a heritage signifier — a tier above the seasonal World Cup or club-licensed basics that dominate the $30–50 CAD range at general sporting-goods stores, placing this tee in a bracket where the license promise is origin-story prestige, not just logo exposure.

The story behind Rue Saint Honoré and FIFA’s founding

• The year 1904 on the logo is often read as a generic heritage marker, but it traces back to the exact date when football's international governing body was legally constituted, separating the sport's pre- and post-regulation eras; wearing this tee is akin to sporting the anniversary of the moment the modern game's global structure was cemented.
• Rue Saint Honoré is historically a center of Parisian luxury, fashion, and political power, running from the Place Vendôme to the Louvre; for a football fan, knowing that the sport’s world governing body was born on this elite boulevard elevates the shirt’s cultural cachet, blending sporting heritage with the prestige of one of the world’s most famous streets.
• The address printed on the tee — Rue Saint Honoré — is not a random Parisian street but the precise location where delegates from seven national football associations gathered on May 21, 1904, inside the headquarters of the Union des Sociétés Françaises de Sports Athlétiques to sign the first FIFA statutes, making the shirt a wearable marker of the room where international football governance was born.
• Robert Guérin, the French journalist who became FIFA’s first president, was the driving force behind the 1904 meeting, motivated by a vision of standardized rules and international matches; his role gives the shirt a direct link to the individual whose tenacity launched the administrative body that now oversees the World Cup.
• The founding members — France, Belgium, Denmark, Netherlands, Spain (represented by Madrid FC), Sweden, and Switzerland — represented a European coalition that would eventually expand to 211 member nations, so the shirt’s FIFA 1904 branding quietly honors the small, ambitious group that first believed football could be organized across borders.