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Meet the artisans, discover their expertise, and share their passion.

A dive into our exclusive collaborations and special partnerships.


A love story filled with folklore

13 Apr 2017


She invites us to sit down on her large Victorian-style sofa that’s covered in pink velvet. We discuss our collaborative collection and her rather unique career. She tells us about her passion for skateboarding and snowboarding and about her flagship collaboration with Boat People that reconnected her with drawing, an art form that she had given up for many years. At one point in her life, she told us that she felt the need to get back to her roots… and here we are now fusing Quebec art and fashion.


When we first stepped into Preda's home, we noticed that she's particularly fond of rugs. Extremely passionate about this form of art, she tells us that she dreams of one day having her illustrations woven by hand onto these large-scale decorative works. 


She's often in her charming apartment playing music with her boyfriend or she's out and about, rummaging around for a new story-filled object for her decor or for a new kimono to add to her collection. This only goes to show that art is part of her everyday life.

In closing, she told us she is particularly proud to have designed an exclusive collection with us, since she considers Simons to be an emblem of Quebec. It’s a company that’s brimming with stories, which is exactly what she likes. Now it’s time to dive into her story, her fantastic mythological world inhabited by colourful creatures.