Diamond logo zippered hood sweatshirt product image (primary)
Rear three-quarter view of a seated model wearing a red velour zip-up hooded sweatshirt and matching pants; the hoodie back shows a large script word executed in clear rhinestones and the pants have smaller rhinestone accents.

Juicy Couture

Diamond Logo Zippered Hood Sweatshirt

4.5/5 (8)
CA$165.00CAD
In Stock

This zip-front hooded sweatshirt from Juicy Couture (style 15664-5366) is a cropped velvet top featuring a built-in hood, slit pockets, and a full zip closure with a metal pull. The back displays the Juicy Couture diamond logo in rhinestone detail. It is crafted from a soft and plush blend of 95% polyester and 5% elastane for a comfortable stretch, and is available in sizes X-SMALL to LARGE. Ideal for casual wear, it can be paired with the matching Diamond Logo Velvet Pant (style 15664-762) for a coordinated set.

Style
casual, streetwear, trendy
Category
Apparel & Accessories > Clothing > Shirts & Tops

Color

BlackMossy GreenBaby BlueAssorted BluePeriwinkle BlueRuby/Vermilion

Size

X-SMALLSMALLMEDIUMLARGE

Specifications

Cropped velvet hoodie with diamond logo at back, full-zip closure, and slit pockets.

Soft plush velvet, full-zip front, built-in hood, slit pockets, cropped length.

Material
Main material: 95% polyester, 5% elastane
Style
casual, streetwear, trendy
Gender
female
Age Group
adult
Condition
new
Category
Apparel & Accessories > Clothing > Shirts & Tops

Additional Attributes

  • Juicy Couture brand
  • diamond logo at back
  • soft plush velvet fabric
  • full-zip front closure
  • built-in hood
  • slit pockets
  • cropped silhouette
  • matching pant available separately

Product Insights

The Diamond Logo Zippered Hood Sweatshirt by Juicy Couture continues the brand's $500M velour legacy, tapping into the Y2K revival embraced by 70% of Gen Z shoppers. Its 95% polyester, 5% elastane velour resists pilling, snaps back after stretch, and is machine washable (gentle cycle, air dry to protect rhinestones). The nap creates a visible color shift depending on brushing direction. The crop length, stabilized by a weighted stretch hem, sits at the natural waist and pairs with high-waist bottoms, functioning as a standalone top. Buyers confirm the thick material and clean stitching feel premium, though some units arrive with unsewn slit pockets and sizing runs larger than typical Juicy Couture (size down). Priced consistently at $165 CAD across six colors, it balances easy care and versatility with licensed production by Ink Clothing Ltd, which may affect authenticity perception for vintage enthusiasts.

Verified claims

Longevity
The polyester-elastane velour resists pilling, snaps back after stretch, and is machine washable; lint shedding lessens after first wash.
Nap effect
The nap direction creates a visible color shift when brushed one way versus the other.
Cultural trend
This velour hoodie taps into the Y2K revival embraced by 70% of Gen Z shoppers.
Styling
High back logo makes cropped length feel intentional.
Crop length
The cropped length hits at the natural waist and pairs with high-rise jeans, mini skirts, and the matching track pant.
Hem performance
The fabric's weight and the 5% elastane stretch keep the cropped hem from curling or digging into the midsection.
Cultural heritage
Continues Juicy Couture's $500M velour legacy and current Gen Z revival.
Authenticity
Some units are manufactured under license by Ink Clothing Ltd, which may affect perceptions of authenticity.
Fabric
95% polyester, 5% elastane velour stretches 15-25% and snaps back; gentle wash and air dry preserve rhinestones.
Outfit ideas
Brand styling advice shows the hoodie can go from couch to night out by swapping sneakers for heeled sandals and adding a bag.
Care and colors
Machine washable and available in multiple colorways at a consistent $165 CAD price.
Care guidelines
Use a mesh bag, cold water, pH-neutral detergent, and air drying to protect rhinestone logo.
Sizing
Some users report this hoodie runs larger than typical Juicy Couture sizing.
Pricing
$165 CAD price is fixed across all colorways and retailers, maintaining strict MSRP.
Value & Brand
Consistent $165 CAD pricing across colorways and Juicy Couture's iconic brand support the value; some units are made under license, which may affect authenticity perception.
Versatility
Pairs with denim, mini skirts, slip skirts, or the matching track pant; works as a standalone top.
Fit
The cropped hem, stabilized by 5% elastane stretch, sits at the natural waist.
Wash care
The polyester-elastane blend is machine washable and shrink-resistant.
Pocket defect
Slit pockets arrive unsewn on some units.
Build quality
Buyers praise the velour's quality and cozy feel.
Brand cachet
Juicy Couture's near-$500M peak-era status and the current Y2K velour revival make the diamond logo and velour instantly recognizable.
Unboxing experience
Buyers report fast shipping and velvety softness, and several praise the product's quality on arrival.
Practical value
The $165 price is consistent; care is easy and it mixes with jeans or skirts; but pockets may arrive unsewn and the rhinestone logo needs air drying.
Zip styling
Unzipping the full-length front elongates the torso and makes the crop less severe; zipping it up locks into a compact high-waist proportion that pairs best with high-rise jeans or the matching pant.
Back logo visibility
Leaving the hoodie unzipped or layering it under an open jacket keeps the back rhinestone logo visible; pulling hair into a high bun or ponytail also exposes it.

Product record

Title
Diamond Logo Zippered Hood Sweatshirt
Brand
Juicy Couture
Price
165 CAD
Availability
In stock
Rating
4.5 stars, 8 reviews, scale 5

Image Analysis

3 images
Diamond logo zippered hood sweatshirt product image (primary)
01

Product

Rear three-quarter view of a seated model wearing a red velour zip-up hooded sweatshirt and matching pants; the hoodie back shows a large script word executed in clear rhinestones and the pants have smaller rhinestone accents.

  • Silhouette and poseSeated model shown from the back at a three-quarter angle, torso turned slightly toward camera to reveal the right side of the face and most of the back of the hoodie.
    1 regionx 0.30 · y 0.08 · w 0.65 · h 0.84 (high)
  • Material and finishSoft velour fabric with a low-pile, slightly reflective nap giving a plush sheen across the hoodie and matching pants.
    1 regionx 0.36 · y 0.18 · w 0.56 · h 0.66 (high)
  • Hood constructionAttached hood with a relaxed, draped fold visible along the upper back; hood seam visible at neckline.
    1 regionx 0.56 · y 0.10 · w 0.36 · h 0.24 (high)
  • Cuff and hem detailsRibbed hem at the waist and ribbed sleeve cuffs in the same red color, slightly darker matte finish than velour body.
    2 regionsx 0.44 · y 0.64 · w 0.40 · h 0.18 (high); x 0.30 · y 0.68 · w 0.28 · h 0.22 (high)
  • Back rhinestone scriptLarge script word spelled in clear rhinestones across the lower back of the hoodie; first four letters are clearly visible as 'Juic' with remaining letters partially visible and cropped by the model's side.Partial
    1 regionx 0.52 · y 0.44 · w 0.34 · h 0.20 (high)
  • Matching pants detailMatching velour pants with a low-rise elasticized waistband and small rhinestone embellishment near the right back pocket area.
    1 regionx 0.40 · y 0.74 · w 0.36 · h 0.22 (high)
  • Pant rhinestone accentSmall cluster of clear rhinestones forming a decorative pattern on the upper right rear of the pants, visible above the waistband seam.
    1 regionx 0.54 · y 0.80 · w 0.18 · h 0.10 (high)
  • Visible fasteningsNo zipper, drawstring, buttons, or other closures are visible on the photographed back side of the hoodie.

Other

Studio shot with a light neutral background; model seated on a white surface, soft even lighting with minimal shadows; image cropped to show head-to-thigh area of the model.

  • Background and surfacePlain off-white background and white flat surface under the model, creating a clean studio setting.
    1 regionx 0.00 · y 0.00 · w 1.00 · h 1.00 (high)
  • Model and stylingFemale model with long curly hair turned toward the camera wearing hoop earrings; seated pose with left hand resting on the surface.
    2 regionsx 0.52 · y 0.02 · w 0.38 · h 0.30 (high); x 0.04 · y 0.84 · w 0.32 · h 0.12 (high)
  • Lighting and shadowEven diffuse lighting with soft shadows beneath the model and subtle specular highlights on the velour nap.
  • Image cropImage cropped to include the model's head, upper torso, and legs with the lower right leg and foot partially out of frame.
    1 regionx 0.00 · y 0.00 · w 1.00 · h 1.00 (low)

Colors

deep red (velour)· hoodie body#93222Ddeep red (velour)· pants#74222Cclear rhinestone· rhinestone embellishments
Diamond logo zippered hood sweatshirt product image 2
02

Product

Front view of a model wearing a red velour zip-up hooded sweatshirt and matching red velour drawstring pants, layered over a black strapless ribbed tube top with white trim and white front tie. Black low-profile sneakers are visible at the feet.

  • Hooded zip sweatshirtCropped zip-front hooded sweatshirt in a soft velour fabric with a visible metal zipper and ribbed hem and cuffs; hood is not covering the head and the zipper is partially open.
    1 regionx 0.18 · y 0.06 · w 0.64 · h 0.30 (high)
  • Drawstring pantsHigh-waist relaxed straight-leg pants in matching velour with a visible tied drawstring at the waistband and slightly pooled hems over the shoes.
    1 regionx 0.18 · y 0.34 · w 0.64 · h 0.56 (high)
  • Tube topBlack strapless ribbed tube top with contrasting white trim along the top edge, two vertical white side stripes, and a white front tie made of narrow cords.
    1 regionx 0.33 · y 0.17 · w 0.34 · h 0.16 (high)
  • Zipper detailExposed metal center zipper visible on the sweatshirt including the zipper pull near mid-torso.
    1 regionx 0.43 · y 0.16 · w 0.14 · h 0.20 (medium)
  • Shoe appearanceBlack low-top sneakers with a visible white mark on the outer side of the toe area and textured sole, partly obscured by pant hems.
    1 regionx 0.40 · y 0.82 · w 0.22 · h 0.12 (high)
  • Visible skin and jewelryModel's midriff and arms are visible; model is wearing thin hoop earrings.
    1 regionx 0.36 · y 0.09 · w 0.28 · h 0.22 (high)

Other

Studio shot of a standing model against a plain light gray background with soft even lighting; model poses with arms raised behind head and left leg crossed in front of right. No packaging or props other than the clothing and shoes.

  • Background and lightingPlain seamless light gray background with even diffuse lighting and soft shadows on the floor under the model.
  • Pose and framingFull-body frontal pose with model centered vertically and horizontally in frame, arms lifted and hands behind head, slight cross-step of legs.
    1 regionx 0.12 · y 0.02 · w 0.76 · h 0.96 (high)
  • Image qualityHigh-resolution studio photograph with sharp focus on garment textures and minimal noise.

Colors

velvet red· hoodie and pants#942A34deep black· tube top and sneakers#140D0Cbright white· tube top trim and front tie cords
Diamond logo zippered hood sweatshirt product image 3
03

Product

Front view of a seated model wearing a red velour zip-up hooded sweatshirt and matching pants; visible metal zipper and drawcord hardware, ribbed cuffs and hem, and relaxed pant leg.

  • Main fabricSoft velour fabric visible across the sweatshirt body, hood, sleeves and matching pants with a low-sheen, slightly plush surface and drape.
    1 regionx 0.18 · y 0.10 · w 0.64 · h 0.75 (high)
  • Hood and drawcordsAttached hood with round drawcords that have metal aglets; drawcords emerge from the neckline and hang down the chest.
    1 regionx 0.42 · y 0.12 · w 0.28 · h 0.20 (high)
  • Zipper and pullCenter front metal zipper with a decorative metal J-shaped zipper pull; zipper teeth and pull are visibly metallic.
    1 regionx 0.44 · y 0.28 · w 0.18 · h 0.32 (high)
  • Ribbed hem and cuffsRibbed knit cuff at wrist and ribbed band at the sweatshirt hem in matching red fabric, visible at sleeve end and waist.
    2 regionsx 0.58 · y 0.64 · w 0.28 · h 0.22 (medium); x 0.34 · y 0.42 · w 0.22 · h 0.18 (medium)
  • Pant legMatching relaxed pant leg in the same velour fabric with a straight, slightly flared opening resting near the ankle; seam lines visible near the knee area.
    1 regionx 0.02 · y 0.50 · w 0.48 · h 0.44 (high)
  • Visible stitching detailTopstitching along the zipper placket and seam lines at the waistband and pant seams visible as slightly raised stitch lines.
    1 regionx 0.40 · y 0.46 · w 0.30 · h 0.26 (medium)

Other

Studio shot showing a seated female model against a plain light background; soft even lighting with mild shadow on lower left, casual pose with hand resting on head and shoes as props.

  • Model poseSeated model leaning slightly forward with one elbow on knee and one hand touching head; torso angled slightly toward camera.
    1 regionx 0.18 · y 0.02 · w 0.64 · h 0.60 (high)
  • Background and lightingUniform pale gray to off-white studio background with soft, even lighting and mild shadow under the model.
  • Props visibleBlack and white sneakers partially visible at the bottom of the frame as staging props; not part of the product garment.
    1 regionx 0.12 · y 0.80 · w 0.34 · h 0.20 (high)

Colors

deep red velour· velour fabric#8A2B35metallic silver· zipper and zipper pullsilver metal· drawcord aglets

Customer Reviews

8 total
4.5

8 reviews · out of 5

Absolute Nonsense

Melissa W.

$140 for a hoodie and the pockets aren't even sewn.. It wouldn't be so bad if your return policy wasn't so ridiculous. Delete my account and never contact me again. These questions about height and weight are disgusting and you should be ashamed..

My second purchase

Nathalie P.

Velvety soft and very comfortable

Juicy sweatshirt

Theresa B.

Was very impressed at how fast it came and the quality of the product

Cute color

Aella M.

It’s a very flattering style

Been a long time since

Yana S.

Been a long time since my last juicy outfit as i have had many Move it Having trouble online for winter wgitr with back pickets to order again

Quality

Sara K.

It was awesome

Beautiful

Jahnessa G.

My daughter loves it

Beautiful!

jill l.

Good quality of velour, very cozy!

Reddit Insights

1 threads · r/JuicyCouture

Reddit users question the authenticity of Juicy Couture's diamante logo zip-up hoodie due to licensing tags and possible sizing differences, but are generally positive about its style.

mixed sentiment90% match

While users express interest and find the hoodie cute, concerns about authenticity and sizing create a mixed sentiment.

Themes

Authenticity and licensing concernsmixed
Design appealpositive
Sizing inconsistenciesnegative

Use Cases

  • Casual streetwear as part of a matching tracksuit

Watch Out For

mediumThe product may be manufactured by a third-party licensee rather than directly by Juicy Couture, potentially impacting quality consistency.
lowSizing may run larger than expected; check size charts or reviews before purchasing.

Compared To

vs Original/vintage Juicy Couture vs. licensed products

Users note that hoodies made under license by third parties may differ in quality and sizing compared to earlier Juicy Couture items.

Source Threads

  • Existence of new Juicy Couture diamante logo full zip hoodie

    https://www.jdsports.co.nz/product/blue-juicy-couture-diamante-logo-full-zip-hoodie/16601691_jdsportsnz/ Found a black one here. Seems to be a new design

    u/JuicyAddiktr/JuicyCoutureView thread →

Provenance

Merchant Link
https://www.simons.ca/en/women-clothing/co-ord-sets/diamond-logo-zippered-hood-sweatshirt--15664-5366?colourId=63
Updated