
Loloi
Scottie Wool Indoor Rug See Available Sizes
This hand-tufted 100% wool area rug from the Chris Loves Julia x Loloi collection features a scalloped edge and a lower-pile striped border, offering a textured, structured look for indoor spaces. With a 0.9-inch pile height and recycled cotton backing, it serves as a durable and comfortable floor covering; a rug pad is recommended for added safety. Note that this online-only item ships directly from the supplier, with an estimated shipping time of 21-25 days.
- Material
- 100% wool
- Category
- Home & Garden > Decor > Rugs
Color
Size
Specifications
A hand-tufted wool rug with a scalloped edge and striped border, featuring a plush and thick pile.
Pile height 0.9 inches, hand-tufted construction, 100% wool face, recycled cotton backing.
- Material
- 100% wool
- Secondary
- cotton
- Gender
- unisex
- Condition
- new
- Category
- Home & Garden > Decor > Rugs
Additional Attributes
- hand-tufted
- 100% wool
- scalloped edge
- striped border
- plush
- recycled cotton backing
Product Insights
Developed over two years by Chris Loves Julia and Loloi, the Scottie Wool Indoor Rug uses a 100% wool pile with natural lanolin for stain resistance and self-extinguishing flame properties, while its dense 0.9-inch pile traps allergens, reduces noise, and recovers from compression for decades. At $409 CAD, it offers GoodWeave certification, a scalloped silhouette with a tailored inner border, and versatility across rooms despite a latex backing that lasts 5–10 years and requires a rug pad to keep edges flat. The tradeoff: careful maintenance (no beater bar, blot spills, no steam cleaning) and potential shedding or color shift in different lighting, in exchange for a timeless, ethically made rug that stays mat-free for years.
Verified claims
- Design collaboration
- Developed over two years by Chris Loves Julia and Loloi, the scalloped-edge rug serves as the decorative motif and balances playful curves with a structured border.
- Room versatility
- Designed for bedrooms but recommended for dining rooms, offices, living rooms, and as a runner.
- Ethical production
- GoodWeave-certified, ensuring no child labor was used.
- Pricing value
- At $409 CAD, it is priced comparably to non-collaboration hand-tufted wool rugs.
- Scalloped edge design
- A scalloped silhouette shaped like a pattern, paired with a tailored inner border.
- Room suitability
- Softens straight-lined rooms; works in bedrooms, dining rooms, offices, and hallways.
- Design development
- Development of scalloped silhouette took two years.
- Edge flatness
- Scalloped edge lies flat; creases from packaging settle within days.
- Stain resistance
- Lanolin in 100% wool repels liquids, allowing spills to be blotted before staining.
- Comfort
- 0.9-inch wool pile insulates, breathes, traps allergens, and recovers from compression for decades.
- Noise reduction
- Dense wool pile absorbs sound, reducing echo and footfall noise.
- Practical features
- Lanolin repels spills; wool self-extinguishes; initial shedding is normal.
- Allergen trapping
- Wool pile traps fine allergens and manages humidity to reduce mold and dust mites.
- Lifespan
- Expected lifespan 8–15 years in medium-traffic areas.
- Backing
- Latex backing life 5–10 years; water and cleaning accelerate failure.
- Competitive pricing
- Priced roughly one-third of the Company Store Matrix rug while adding GoodWeave certification, recycled backing, thicker pile, and designer collaboration.
- Durability
- Buyers report: wool Loloi rugs stay mat-free for years; synthetics mat within two.
- Cleaning
- Vacuum without beater bar; blot spills; never steam clean.
- Rug pad and edge
- Rug pad recommended for safety and to keep scalloped edges flat.
- Color shift
- Hazelnut and Pine/Bottle Green rug tones shift with room lighting, per customer reviews.
- Certification
- GoodWeave certification guarantees no child labor and supports weaver communities.
- Natural performance
- Wool's natural lanolin and crimp provide stain, moisture, and flame resistance without chemical treatments.
- Design longevity
- Developed over two years by designers seeking a timeless piece, signaling trend-averse design.
- Shedding
- Persistent shedding beyond a few months indicates potential latex backing degradation.
Product record
- Title
- Scottie Wool Indoor Rug See Available Sizes
- Brand
- Loloi
- Price
- 409 CAD
- Availability
- In stock
Image Analysis
3 images- 01

Product
A rectangular wool area rug with a solid muted olive-green field, lighter narrow striped inner border, and a scalloped outer edge visible along two sides; low, dense pile with subtle woven texture.
- Overall shapeRectangular rug occupying foreground floor area with outer scalloped edge visible along the bottom and left sides.
1 region
x 0.00 · y 0.45 · w 1.00 · h 0.55 (high) - Main field color and finishDominant field appears as a muted olive-green with a low, dense pile and even, slightly textured surface.
1 region
x 0.08 · y 0.50 · w 0.84 · h 0.44 (high) - Inner striped borderNarrow inner border of closely spaced light beige stripes running parallel to the rug edges; visible along bottom and right-hand edges.
2 regions
x 0.02 · y 0.88 · w 0.60 · h 0.07 (high); x 0.70 · y 0.80 · w 0.28 · h 0.16 (high) - Scalloped outer edgeDistinct scalloped outer edge in the same olive-green as the field, forming rounded wave shapes along the visible bottom and left borders.
2 regions
x 0.00 · y 0.90 · w 0.28 · h 0.10 (high); x 0.00 · y 0.72 · w 0.12 · h 0.20 (medium) - Pile textureEven, low pile with a tight, slightly fuzzy surface appearance consistent across the entire rug field.
1 region
x 0.20 · y 0.55 · w 0.60 · h 0.30 (high) - Placement and partial occlusionRug is laid directly on a wooden floor; portions near the top right are partially occluded by a sofa leg and sofa base.
1 region
x 0.60 · y 0.50 · w 0.40 · h 0.28 (high)
Other
Lifestyle scene showing the rug in a living room with a sofa, pillows, fireplace, shelving, framed art, window with curtains, wooden floor, and a small side table with vase; soft natural lighting from the window creates gentle shadows.
- Sofa and cushionsCream upholstered sofa with multiple throw pillows in check, brown, and striped patterns positioned along the right edge of the rug.
1 region
x 0.55 · y 0.28 · w 0.40 · h 0.36 (high) - Fireplace and mantelDecorative fireplace with a light-colored mantel and patterned tile surround visible at left behind the rug.
1 region
x 0.02 · y 0.20 · w 0.36 · h 0.30 (high) - Built-in shelvingTall built-in shelves with decorative objects and books located behind the sofa to the left of a tall window.
1 region
x 0.20 · y 0.04 · w 0.30 · h 0.48 (high) - Window and curtainsSingle tall window with sheer light-colored curtains admitting soft daylight from the right side of the image.
1 region
x 0.60 · y 0.02 · w 0.22 · h 0.44 (high) - Side table with vaseSmall wooden side table on the rug near the sofa with a dark vase holding flowers.
1 region
x 0.44 · y 0.44 · w 0.13 · h 0.15 (high) - FlooringWarm-toned wooden plank floor visible around the rug edges, particularly at bottom left and right.
2 regions
x 0.00 · y 0.82 · w 0.28 · h 0.17 (high); x 0.72 · y 0.82 · w 0.28 · h 0.17 (high) - Lighting and shadowsSoft natural light from the window creates gentle, diffuse shadows under furniture and slight highlight across the rug surface.
- Shot compositionThree-quarter frontal lifestyle shot capturing the rug foreground and surrounding room elements; image is vertically oriented.
Colors
muted olive green· main fieldlight beige· inner striped border- Overall shapeRectangular rug occupying foreground floor area with outer scalloped edge visible along the bottom and left sides.
- 02

Product
Rectangular wool rug with scalloped outer edge, a broad solid central field, and a recessed double-border with narrow ribbed stripes in a lighter tone.
- Overall shapeRectangular rug with a repeated rounded scalloped outer edge (wavy perimeter) visible on all four sides.
1 region
x 0.01 · y 0.01 · w 0.98 · h 0.98 (high) - Central fieldLarge uninterrupted rectangular central field with a dense, even looped pile texture in a muted warm-taupe/olive-brown tone.
1 region
x 0.12 · y 0.08 · w 0.76 · h 0.84 (high) - Double borderInset double border surrounding the central field consisting of two stepped rectangular bands; the inner band is slightly lighter and the outer band is a narrow darker recess.
1 region
x 0.10 · y 0.05 · w 0.80 · h 0.88 (high) - Ribbed stripe detailingRepeated narrow vertical ribbed stripes appear along the inner lighter band on all four sides, forming a textured linear motif perpendicular to each side.
4 regions
x 0.18 · y 0.06 · w 0.64 · h 0.06 (high); x 0.10 · y 0.14 · w 0.06 · h 0.72 (high); x 0.84 · y 0.14 · w 0.06 · h 0.72 (high); x 0.18 · y 0.88 · w 0.64 · h 0.06 (high) - Pile texture contrastThe lighter ribbed bands appear to have a lower, tighter pile or carved texture compared with the higher, even pile of the central field, creating visible tonal contrast.
1 region
x 0.18 · y 0.06 · w 0.64 · h 0.82 (medium)
Other
Studio-style product shot of the rug on a white background, evenly lit with minimal shadow and the full rug visible and centered in the frame.
- Shot compositionRug is photographed from above, filling most of the frame and centered with a narrow white margin around it.
- LightingEven diffuse lighting with minimal directional shadow; surface texture and pile are uniformly visible across the rug.
- BackgroundPlain white background with no props or visible packaging elements.
- Image qualitySharp focus and clear texture detail across the rug; no visible compression artifacts affecting the rug area.
Colors
muted taupe· central field#8D8571light beige-taupe· border and ribbed stripes#C4B4A3- Overall shapeRectangular rug with a repeated rounded scalloped outer edge (wavy perimeter) visible on all four sides.
- 03

Product
Close-up of a rug corner showing a scalloped outer edge, a ribbed two-tone border, and a dense looped central field pile.
- Scalloped outer edgeRug outer edge has repeated semicircular scallops forming a wavy contour along the left and bottom edges of the image; scallops are covered in the same darker pile as the rug field.
2 regions
x 0.00 · y 0.67 · w 0.36 · h 0.33 (high); x 0.20 · y 0.82 · w 0.60 · h 0.18 (high) - Ribbed stepped borderInner border adjacent to the scalloped edge consists of parallel narrow raised ribs in a lighter beige color forming rectangular bands that run close to the rug edge.
2 regions
x 0.04 · y 0.58 · w 0.45 · h 0.40 (high); x 0.30 · y 0.44 · w 0.60 · h 0.35 (high) - Narrow raised inner stripeA narrow raised stripe in the darker color separates the ribbed lighter bands from the central field, creating a framed stepped look.
1 region
x 0.28 · y 0.40 · w 0.55 · h 0.30 (medium) - Central field pileMain rug field shows a dense, uniform looped pile texture in a darker olive-taupe tone with fine visible loops and no printed pattern.
1 region
x 0.36 · y 0.05 · w 0.60 · h 0.80 (high) - Visible floor beneath rugLight wood plank floor is visible beyond the scalloped rug edge on the left and bottom sides.
2 regions
x 0.00 · y 0.00 · w 0.24 · h 0.60 (high); x 0.00 · y 0.60 · w 0.36 · h 0.40 (high)
Other
Top-down detail shot of a rug corner on a wood floor with soft even lighting and no visible text or packaging.
- Shot compositionTop-down close crop focused on the rug corner, showing left and bottom edges; rug fills most of the frame with wood floor visible where rug contour recedes.
- Lighting and shadowsEven diffuse lighting with minimal harsh shadows and slight soft shadowing at the rug edge where it meets the floor.
- Image qualitySharp, high-resolution detail of pile texture and ribbing; no visible text or labels in the image.
Colors
olive taupe· main fieldlight beige· ribbed border#E3D2B4- Scalloped outer edgeRug outer edge has repeated semicircular scallops forming a wavy contour along the left and bottom edges of the image; scallops are covered in the same darker pile as the rug field.
Documents & Data
Reddit Insights
2 threads · r/HomeDecorating, r/BuyItForLifeReddit offers mixed reviews on Loloi rugs: some praise their durability and style, while others warn that certain synthetic models can deteriorate quickly.
One user reported a Loloi Gaia rug matting after 2 years (ssh7201), while another had a positive experience with a Loloi rug from Homegoods staying like new after 2 years (deleted). A third user called Loloi rugs 'great' but noted they are 'on the thin side' (coffeejunki), resulting in a balanced overall sentiment.
Themes
Use Cases
- Living room rug
- High traffic areas with pets
Watch Out For
Source Threads
Cautionary tale: Loloi Gaia rug deteriorated quickly
We got a Loloi Gaia rug from Home Goods and boy did it deteriorate fast. The entire carpet has matted now in 2 years and cleaning with rug doctor couldn’t fix it either. The exact design and size was listed for $800+ on loloi site but it cost us 300 from Home goods. I would have been super bummed had I spent $800 on it. I learnt my lesson then to just never buy synthetic rugs. And of course Loloi doesn’t let me post a review on their site
u/ssh7201r/HomeDecoratingView thread →
Positive long-term experience with Loloi rug from Homegoods
Check out Homegoods! I have seen higher end brands like Loloi for less than 200 for large sizes. Closer to 100 for 5x7. I have one of the rifle paper co x loloi printed rugs in my living room (high traffic with two dogs) and after 2 years it still looks like new!
u/[deleted]r/BuyItForLifeView thread →