Brink & Campman
Craft Fundament Chocolate And Cream Reversible Rug See Available Sizes
CA$1,929.00CAD
In Stock
This reversible area rug features a geometric two-tone pattern with chocolate-brown woven texture and cream looped pile. It is handcrafted from 70% wool, 15% jute, and 15% cotton, and is available in sizes 160x230 cm, 200x280 cm, and 250x350 cm. Designed in the Netherlands and handmade in India, this rug can be flipped for two distinct looks and is suitable for living rooms or bedrooms.
- Color
- Chocolate And Cream
- Material
- Wool, jute, and cotton
- Style
- modern, traditional
- Category
- Home & Garden > Decor > Rugs
Color
Chocolate/Espresso
Size
200X280CM160X230CM250X350CM
Specifications
Handcrafted reversible rug with bold monolith shapes in undyed handspun wool and earthy jute.
Reversible; Handcrafted; Unique piece; Bold monolith shapes; Undyed handspun wool; Earthy jute; Rug pad recommended for safety.
- Color
- Chocolate And Cream · brown
- Material
- Wool, jute, and cotton
- Secondary
- jute, cotton
- Style
- modern, traditional
- Gender
- unisex
- Condition
- new
- Category
- Home & Garden > Decor > Rugs
Additional Attributes
- handcrafted
- reversible
- unique
- bold design
- monolith shapes
- undyed wool
- handspun wool
- traditional craftsmanship
- timeless charm
- rug pad recommended
- designed in Netherlands
- handmade in India
Product Insights
This reversible rug from Brink & Campman uses undyed wool for unique, naturally shifting tones that resist fading better than undyed cotton and reduce environmental impact by eliminating dyeing chemicals. Flipping every 3–4 months doubles its usable life by redistributing wear and hiding stains, and even the largest size can be folded and flipped alone, though a felt-and-rubber pad is recommended for security. While shedding decreases significantly after 2–3 months of regular vacuuming, large stains require professional dry cleaning.
Verified claims
- Stain management
- Flip to hide stains and prevent jute damage from over-cleaning.
- Wear redistribution
- Flipping every 3–4 months doubles usable life by distributing wear.
- Flipping ease
- One person can fold and flip the largest size (250×350 cm) alone.
- Rug pad
- A felt-and-rubber rug pad is recommended to keep the rug secure on both sides.
- Color variation
- Undyed wool ensures each rug has unique, naturally shifting tones.
- Lightfastness
- Undyed wool in this rug resists fading better than undyed cotton.
- Environmental impact
- Undyed wool reduces environmental impact by eliminating dyeing chemicals and water consumption.
- Cleaning
- Professional dry cleaning is recommended for large stains.
- Shedding
- Shedding decreases significantly after 2–3 months of regular vacuuming.
- Reversible
- Flipping the reversible rug hides stains and distributes wear.
- Fading resistance
- Undyed wool is more light-stable than undyed cotton.
- Contrast longevity
- Flipping every 3-6 months, lightfast wool, and flexible backing sustain contrast for years.
Product record
- Title
- Craft Fundament Chocolate And Cream Reversible Rug See Available Sizes
- Brand
- Brink & Campman
- Price
- 1929 CAD
- Availability
- In stock
Deep Research
Reversible design and practical use
- Flipping the rug immediately hides a fresh stain or a worn patch on the visible side, providing a quick fix in high-spill areas like dining rooms until professional cleaning is practical.
- Rug-care authorities recommend rotating rugs every 3–6 months; applied to a reversible rug like the Fundament, flipping it every 3–4 months in a living room or hallway, and twice a year in a bedroom, keeps the handspun wool pile from developing permanent, uneven wear patterns.
- At 10 mm thick and 2500 g/m², even the largest 250x350 cm size remains light enough for one person to fold and flip without help, and the cotton backing bends without cracking — making the reversible utility genuinely usable on a seasonal basis, not just a theoretical feature.
- Without a stiff secondary backing (the rug is handwoven with a cotton finish), flipping redistributes foot-traffic compression and abrasion onto the previously underside face, effectively doubling the fabric's exposure time before traffic lanes become visible.
Undyed wool color and its advantages
- Skipping the dye bath eliminates the chemicals and high water consumption typically required to colour wool, so the rug’s chocolate and cream hues are achieved with a smaller environmental footprint — a direct benefit of the undyed construction.
- The undyed wool’s color range comes exclusively from the sheep’s fleece, yielding a palette of cream, ivory, beige, grey, and warm brown — and because no two fleeces are identical, the chocolate and cream gradient will vary subtly from rug to rug, making each one genuinely one-of-a-kind.
- Micro-fade tests conducted by museum conservators show that undyed wool is significantly more light-stable than undyed cotton, meaning the rug’s natural chocolate and cream tones will resist fading under indoor lighting far better than a cotton or linen rug would.
Shipping & Returns
- Pickup
- not_supported
Image Analysis
3 images- 01
Product
Portion of a reversible area rug shown flat on a floor with a high-contrast two-tone geometric pattern: dark textured brown rectangular fields separated by broad cream-colored raised strips forming a grid-like cross.
- Overall patternLarge rectangular dark brown textured fields separated by broad cream-colored strips that form a cross/grid running across the visible rug surface.
3 regions
x 0.00 · y 0.60 · w 0.55 · h 0.28 (high); x 0.50 · y 0.54 · w 0.45 · h 0.36 (high); x 0.22 · y 0.46 · w 0.56 · h 0.22 (medium) - Brown field textureDark chocolate-brown areas composed of a coarse, nubby, multi-tonal pile with visible flecks of lighter fibers giving a mottled texture.
2 regions
x 0.00 · y 0.60 · w 0.55 · h 0.28 (high); x 0.50 · y 0.54 · w 0.45 · h 0.36 (high) - Cream strip pileBroad cream-colored strip with a denser, shorter or looped pile compared with the brown areas, appearing slightly raised and visually smoother.
1 region
x 0.20 · y 0.70 · w 0.60 · h 0.20 (medium) - Visible rug edgeLower-left corner of the rug is visible with a clean cut edge lying flat on the floor; cream strip meets the image border at the front left.
1 region
x 0.00 · y 0.78 · w 0.28 · h 0.18 (high) - Color contrastDistinct visual contrast between the dark brown textured rectangles and the pale cream cross, creating a strong geometric grid effect.
Other
Lifestyle scene showing rug in a neutral room with props and soft natural lighting from the right; visible stool, bowl, shelving, curtain and partial wall divide.
- Small stool propLow dark-wood three-legged stool placed on the rug near the right side with a small wooden bowl on top.
1 region
x 0.66 · y 0.48 · w 0.18 · h 0.22 (high) - Shelf vignetteRecessed white shelf in the background with a patterned pitcher, a small bowl and a tall single-stem flower as decorative objects.
1 region
x 0.28 · y 0.06 · w 0.34 · h 0.16 (high) - Curtain and window lightLight beige sheer curtains at the right edge letting diffuse daylight into the scene, producing soft shadows on the floor and rug.
1 region
x 0.74 · y 0.00 · w 0.26 · h 0.70 (high) - Floor and wall contextPale smooth floor surface under the rug and a white wall with a vertical partial partition dividing a recessed niche, framing the scene.
- Shot compositionThree-quarter overhead perspective showing the rug foreground and midground while including background styling elements; image is well lit and sharply focused on the rug surface.
Colors
dark chocolate brown· dark rectangular fields#44332Dcream· broad cross strips- Overall patternLarge rectangular dark brown textured fields separated by broad cream-colored strips that form a cross/grid running across the visible rug surface.
- 02
Product
Close-up view of a reversible rug showing a wide cream, high-pile central stripe flanked by textured chocolate-brown woven panels with irregular flecks.
- Central stripe pileWide cream-colored stripe running roughly top-to-bottom with a high, looped or tufted pile that appears soft and slightly uneven in texture.
1 region
x 0.22 · y 0.05 · w 0.56 · h 0.90 (high) - Woven brown panelsChocolate-brown woven areas on both sides of the cream stripe composed of mixed dark and lighter brown fibers with a visible coarse weave and occasional looped tufts creating a mottled appearance.
2 regions
x 0.00 · y 0.00 · w 0.22 · h 1.00 (high); x 0.78 · y 0.00 · w 0.22 · h 1.00 (high) - Texture contrastClear tactile contrast between the dense, looped cream pile and the flatter, coarse woven brown panels, visible at the boundary where the materials meet with an irregular edge.
1 region
x 0.20 · y 0.00 · w 0.60 · h 1.00 (high)
Other
Staged interior scene showing a small round wooden stool with a wooden bowl of dark round objects placed on the rug; even soft lighting and natural shadows; image framed as a top-down angled close-up.
- Wooden stoolThree-legged round wooden stool with a thick circular seat in a dark brown finish placed slightly left of center atop the rug; legs are angled outward and show wood grain.
1 region
x 0.28 · y 0.18 · w 0.44 · h 0.44 (high) - Wooden bowl with contentsSmall round wooden bowl on the stool containing several dark spherical objects; bowl has visible vertical wood grain and a lighter interior rim.
1 region
x 0.36 · y 0.08 · w 0.18 · h 0.14 (high) - Shot compositionTop-down angled close-up framing that crops the rug and props; focal plane is on the rug texture and stool, with soft shadows indicating diffuse lighting from above-left.
- Shadowing and lightingSoft, natural-looking shadows under the stool legs and bowl, indicating even diffuse light with a slight highlight on the bowl rim.
1 region
x 0.30 · y 0.48 · w 0.30 · h 0.18 (medium)
Colors
cream· central stripe#F1F2F4chocolate brown· woven panels#3B2B24- Central stripe pileWide cream-colored stripe running roughly top-to-bottom with a high, looped or tufted pile that appears soft and slightly uneven in texture.
- 03
Product
Rectangular rug shown flat with an abstract two-tone layout: dense chocolate-brown woven textured blocks contrasted with smooth cream shaggy areas forming irregular geometric shapes.
- Overall shapeRectangular rug shown full-frame with short finished edges visible on all four sides.
1 region
x 0.01 · y 0.02 · w 0.98 · h 0.96 (high) - Chocolate-brown woven blocksMultiple large, irregular rectangular and trapezoidal fields composed of dense, low-loop or flat woven yarns in mixed dark brown tones with visible lighter flecks and an overall coarse texture.
4 regions
x 0.02 · y 0.03 · w 0.60 · h 0.45 (high); x 0.66 · y 0.13 · w 0.32 · h 0.36 (high); x 0.02 · y 0.52 · w 0.60 · h 0.45 (high); x 0.68 · y 0.64 · w 0.30 · h 0.33 (high) - Cream shaggy areasOff-white/cream higher-pile shaggy fields forming a vertical band slightly right of center plus horizontal and diagonal extensions that create negative-space geometry against the brown blocks.
3 regions
x 0.56 · y 0.06 · w 0.38 · h 0.22 (high); x 0.44 · y 0.24 · w 0.40 · h 0.56 (high); x 0.56 · y 0.82 · w 0.42 · h 0.16 (high) - Texture contrastClear tactile contrast between the flat, tightly woven brown areas and the plush, looped or tufted cream areas; seam or boundary between textures is irregular with a fringed-looking transition.
- Edge finishingEdges appear bound with a narrow folded or sewn finish matching the rug's visible pile and weave.
1 region
x 0.00 · y 0.00 · w 1.00 · h 1.00 (medium)
Other
Studio product shot on a plain white background showing the full rug with even, shadow-minimal lighting and no props.
- Shot compositionRug photographed flat and centered in frame, photographed from above so the rug face is parallel to the image plane.
- BackgroundSolid white background with minimal shadowing around the rug edges.
- LightingEven, diffuse lighting that minimizes strong highlights or deep shadows, making textures and pile visible.
Colors
chocolate brown with flecks· chocolate-brown woven blocks#433324cream· cream shaggy areas#DDD5D2- Overall shapeRectangular rug shown full-frame with short finished edges visible on all four sides.
Documents & Data
Q&A
3 answered- What is the recommended cleaning method for this rug, given the blend of wool, jute, and cotton?
- For this handcrafted reversible rug, we recommend spot cleaning with a mild detergent and water. Due to the natural wool, jute, and cotton fibers, professional dry cleaning is recommended for larger stains or full cleaning. Avoid saturating the jute backing with water to prevent damage.
- Does this rug shed significantly, particularly the handspun wool? How long does shedding typically last?
- Yes, like most handwoven wool rugs, this rug will shed some loose fibers initially, especially during the first few weeks. Shedding typically decreases significantly after about 2–3 months of regular vacuuming.
- What type of rug pad is recommended for this reversible rug, and does it affect the feel or safety of either side?
- We recommend a non-slip, breathable rug pad (such as a felt-and-rubber combination) to keep the reversible rug securely in place on both sides without affecting the texture or appearance of either face. This type of pad won't alter the feel noticeably but adds essential safety and extends the rug's lifespan.