
Ami
Ami De Cœur Key Chain Carabiner
A carabiner-style key chain crafted from silvery zamak, featuring a spring clip, two split rings, and a heart-shaped pendant with an embossed 'ami' logo. Designed for securely holding keys, it measures 2.5 inches (6.5 cm) in height and 1.5 inches (4 cm) in width. Includes a signature storage box and dust bag.
- Color
- Silvery
- Material
- Silvery zamak
- Gender
- unisex
- Style
- classic, minimal, smart-casual
- Category
- Apparel & Accessories > Clothing Accessories
Specifications
Signature carabiner-style key chain in silvery zamak, complete with storage box and dust bag for a touch of Parisian luxury.
Carabiner-style clip, silvery zamak construction, includes signature storage box and dust bag.
- Color
- Silvery · gray
- Material
- Silvery zamak
- Style
- classic, minimal, smart-casual
- Occasion
- everyday, gift
- Gender
- unisex
- Condition
- new
- Category
- Apparel & Accessories > Clothing Accessories
Additional Attributes
- carabiner-style key chain
- silvery zamak construction
- signature storage box included
- dust bag included
- height 2.5 inches (6.5 cm)
- width 1.5 inches (4 cm)
- from Ami by Alexandre Mattiussi
- Parisian casual-chic style
- luxury accessory
- perfect for holding keys in style
- adds touch of refinement
Product Insights
The Ami De Cœur Key Chain Carabiner is a lower-priced gateway to Ami's iconic heart-topped A motif, carrying the brand's founder-signature symbolism and friendly 'friend of the heart' meaning at 170 CAD, complete with gift-ready packaging and a polished, die-cast design meant to be seen at bag or belt height. Its core promise is fashion identity over utility: it offers the recognizable logo presence without a logo sweater, but trades away the function of a true carabiner or utility tool. The main tradeoff is that the zamak construction is brittle, the spring gate is less secure than a split ring, and the mirror finish shows tarnish and scratches, making it a decorative key holder for light use, not a load-bearing or high-strength accessory, and the price buys the label's heritage rather than durable materials or European craftsmanship.
Verified claims
- Brand story
- The heart-topped A began as Alexandre Mattiussi's childhood signature; Ami de Cœur means friend of the heart.
- Brand recognition
- With a twice-yearly de Cœur capsule since 2017 and a 2013 ANDAM win, the heart-topped A is Ami's most recognizable element.
- Entry price
- At CAD 170 this is a lower-priced entry to the de Cœur motif than the €400–€500 logo crewnecks.
- Gift presentation
- Arrives in a signature storage box and dust bag, ready for gifting.
- Motif meaning
- The heart-topped A is founder Mattiussi's crowned initial and Ami's most recognizable motif.
- Fashion vs utility
- Titaner's Titanium Bottle Opener Carabiner is the stronger utility choice; the Ami is the fashion piece.
- Security tradeoff
- The clasp is less secure than a split ring due to the spring mechanism.
- Tarnish resistance
- Tarnish remains superficial and does not weaken the keychain.
- Surface durability
- Electroplated finish resists peeling; die-cast details stay sharp.
- Care
- Wipe and store in the included box to prevent tarnish.
- Load envelope
- Hard impact can crack the brittle zamak cast, so it's for keys and light bag loops, not load-bearing.
- Mirror finish
- Tarnish and micro-scratches stand out on the mirror-polished silver face.
- Load limits
- Cast-zamak clip is brittle under impact and not made for load-bearing use.
- Clip strength
- Cast-zamak clip is brittle; hard yanking or prying can fracture it.
- Key attachment
- Keys and large fobs attach to the two split rings; the carabiner only clips the set to a bag or belt loop.
- Gift packaging
- The included storage box and dust bag are reusable packaging that also prevents tarnish.
- Titaner comparison
- A single-purpose polished silver key ring, unlike Titaner's titanium keychain with bottle opener.
- Karl Lagerfeld comparison
- Flat key ring with no carry space; the Karl Lagerfeld Ikon keychain has a zipped compartment for small items.
- Logo pricing
- De Cœur logo crewnecks sell for €400–€500; this keyring is 170 CAD.
- Logo presence
- The polished heart-A pendant hangs at belt or bag height, so Ami's motif reads without a logo sweater.
- Icon meaning
- Heart-A is founder Mattiussi's childhood signature and has run as a twice-yearly Ami capsule since 2017.
- Use limits
- Not a utility carabiner: its spring gate is less secure than a split ring, and the zamak clip is brittle under impact.
- Country of origin
- Manufactured in China; the price buys Ami's heart-A identity, not European fabrication.
- Craftsmanship
- 100% zamak base, die-cast for crisp logo details and a detachable heart charm; the silver tone is electroplated, not solid silver.
- Structural limits
- Hard stress can crack the zamak casting; it is a bag-loop key holder, not a high-strength Titaner titanium tool.
Product record
- Title
- Ami De Cœur Key Chain Carabiner
- Brand
- Ami
- Price
- 170 CAD
- Availability
- In stock
Image Analysis
2 images- 01

Product
A silver-tone metal key chain with a spring clip, two split rings, and a single large heart-shaped charm that transitions into a stylized letter A at the bottom.
- Carabiner clipTapered oval spring clip with a hinged gate and rounded top, cast in a smooth silver-tone metal with a visible pivot pin where the gate attaches.
1 region
x 0.18 · y 0.02 · w 0.28 · h 0.20 (high) - Split ringsTwo circular split rings in polished silver metal link the clip to the charm; rings overlap and cast subtle shadows on the background.
1 region
x 0.14 · y 0.18 · w 0.26 · h 0.20 (high) - Heart A charm shapeSingle flat charm whose upper portion is a rounded heart shape and lower portion forms a blocky capital letter A, with a raised border outlining the A and a smooth recessed heart field.
1 region
x 0.20 · y 0.30 · w 0.62 · h 0.62 (high) - Charm attachmentCharm is attached by a small round jump ring that passes through a punched hole in the top left of the heart, connecting to the split ring assembly.
1 region
x 0.28 · y 0.30 · w 0.10 · h 0.12 (high) - Surface finishAll visible metal surfaces have a smooth, reflective silver finish with mild specular highlights and soft diffuse reflections.
Other
Studio product shot on a plain light background with soft, even lighting and faint shadows; image is cropped so the charm nearly fills the lower half of the frame and the clip sits near the top.
- Background and lightingNeutral off-white background with uniform diffuse illumination and soft shadows visible beneath the rings and charm.
- Shot compositionCamera positioned above at a slight angle so the key chain is shown diagonally from upper-left to lower-right across the frame.
- Image qualityHigh-resolution studio image with clear detail and minimal noise.
Colors
polished silver· metal body and charm#C4C4C3- Carabiner clipTapered oval spring clip with a hinged gate and rounded top, cast in a smooth silver-tone metal with a visible pivot pin where the gate attaches.
- 02

Product
Close-up of a polished silver metal carabiner-style key ring with an embossed 'ami' logo on its side and a linked flat metal pendant partially visible below it; the metal surfaces show a mirror-like finish and a visible reflection of the logo.
- Carabiner geometryPolished metal snap carabiner with an oval loop profile and a hinged spring gate; the body is flat-faced with slightly rounded edges and a recessed inner throat where the gate closes.
1 region
x 0.12 · y 0.18 · w 0.60 · h 0.24 (high) - Embossed logo on carabinerLower side face of the carabiner has the raised embossed text 'ami' centered on the flat face.
1 region
x 0.28 · y 0.30 · w 0.20 · h 0.10 (high) - Logo reflectionA clear mirrored reflection of the embossed 'ami' appears on the adjacent flat pendant surface beneath the carabiner.
1 region
x 0.28 · y 0.40 · w 0.24 · h 0.10 (high) - Linked pendantFlat metal pendant with layered edge detailing and a polished finish is joined to the carabiner via a small round jump ring; the pendant shows a geometric cutout near its visible end.
1 region
x 0.18 · y 0.50 · w 0.72 · h 0.42 (medium) - Surface finishAll visible metal surfaces are high-gloss, reflective chrome-like finish with small surface scratches and tooling marks visible in highlights.
1 region
x 0.12 · y 0.18 · w 0.78 · h 0.74 (high) - Transcribed logo text“ami”
1 region
x 0.28 · y 0.30 · w 0.20 · h 0.10 (high) - Transcribed reflected text“ami”
1 region
x 0.28 · y 0.40 · w 0.24 · h 0.10 (high)
Other
Studio-style close-up on a plain light background with soft shadow to the right; image is tightly cropped to the hardware and pendant surfaces.
- Shot compositionClose-up detail view focusing on the carabiner and adjacent pendant, cropped so only part of the pendant extends to the right and lower edges.
- Background and shadowEven off-white background with a soft grey cast shadow to the right of the carabiner consistent with a single soft directional light source.
1 region
x 0.62 · y 0.24 · w 0.24 · h 0.24 (medium) - Lighting and reflectionsSoft studio lighting produces specular highlights and clear reflections on the polished metal surfaces, including visible reflected shapes and bright spots.
Colors
polished silver· metal surfaces#C3C3C3- Carabiner geometryPolished metal snap carabiner with an oval loop profile and a hinged spring gate; the body is flat-faced with slightly rounded edges and a recessed inner throat where the gate closes.
Brand PDP Lookup
- Brand
- Ami
Porte-Clés Mousqueton Ami De Coeur Laiton Vibré | AMI PARIS