
Sunflower
Moon Donegal Speckled Pure Merino Wool Sweater
The Sunflower Moon Donegal sweater is a men's regular-fit long-sleeve crewneck pullover knitted from 100% merino wool in a pale lavender tone with multicolour Donegal-style speckled yarn flecks. It features a flat vertically ribbed crew collar, ribbed cuffs, a wide ribbed hem and drop shoulder seams, and is intended for everyday wear and cool-weather layering. It is produced by Copenhagen-based Sunflower, a menswear label combining simple modern design with traditional tailoring.
- Color
- Lavender
- Material
- 100% merino wool
- Gender
- male
- Style
- classic, minimal, modern, smart-casual, regular-fit, heritage
- Category
- Apparel & Accessories > Clothing > Shirts & Tops
Color
Specifications
Refined lavender merino wool crewneck sweater with a lightly speckled Donegal knit, cut in a regular fit for a sleek contemporary look.
100% merino wool knit, regular fit, crew neck, ribbed edging, speckled Donegal-style weave with colourful flecks.
- Color
- Lavender · purple
- Material
- 100% merino wool
- Style
- classic, minimal, modern, smart-casual, regular-fit, heritage
- Occasion
- everyday, casual, work, business-casual, weekend
- Gender
- male
- Age Group
- adult
- Condition
- new
- Category
- Apparel & Accessories > Clothing > Shirts & Tops
Additional Attributes
- Crafted from 100% pure merino wool
- Lightly speckled Donegal-style knit with colourful flecks
- Refined lavender tone
- Regular fit
- Crew neckline
- Ribbed collar, cuffs, and hem
- Sleek minimalist design
- Contemporary menswear aesthetic
- Rooted in traditional tailoring
- Smart-casual layering sweater
Product Insights
Moon Donegal Speckled Pure Merino Wool Sweater 100% merino wool Regular fit, true to size; take your usual size Hand wash cold, no soaking, dry flat in shade, do not tumble dry Insulates well in still air, but the open knit is not windproof Premium price reflects pure merino and design-led speckled knit
Verified claims
- material
- 100% merino wool
- color
- Lilac / pale lavender with multicoloured Donegal-style flecks
- fit
- Regular fit, true to size; take your usual size
- sizing
- Sizes S–XL all in stock at the same price
- construction
- Crew neck with ribbed collar, cuffs and hem; stockinette body with drop shoulder seams
- ribbed trim
- Ribbed edging is engineered to recover and hold shape at openings
- comfort
- Merino wool supports breathable temperature regulation and moisture buffering
- softness
- Fine merino fibres reduce prickle and feel soft next to skin
- odour
- Naturally odour-resistant; air between wears instead of washing often
- stain resistance
- Hydrophobic cuticle helps repel water-based spills
- shape retention
- Wool's crimp gives elasticity, wrinkle resistance and shape recovery
- static
- Merino's moisture absorption helps reduce static cling
- care
- Hand wash cold, no soaking, dry flat in shade, do not tumble dry
- maintenance
- Low-frequency washing plus careful drying preserves fit
- weather
- Insulates well in still air, but the open knit is not windproof
- styling
- Statement lavender speckle works as a smart-casual layer
- brand context
- Sunflower is a Copenhagen-based modern menswear label rooted in tailoring
- value
- Premium price reflects pure merino and design-led speckled knit
- dye variation
- Wool takes dye less brightly than synthetics, so expect a refined, slightly muted lavender
- audience
- Designed for men in a regular menswear cut
- speckle
- Donegal-style flecks are irregular by design, not a printing flaw
Product record
- Title
- Moon Donegal Speckled Pure Merino Wool Sweater
- Brand
- Sunflower
- Price
- 325 CAD
- Availability
- In stock
Buying Guide
0 comparisons · 1 sourceUses
Style Statement for Contemporary Men
Crafted from pure merino wool, this sweater features a refined lavender tone and a lightly speckled weave dotted with colourful bursts. Its sleek design and use of colour are asserted to be perfect for the stylish contemporary man and will turn heads.[1]
Image Analysis
3 images- 01

Product
Front view of a pale lavender crewneck knit sweater with visible ribbed collar, cuffs, and hem and small multicolored knit flecks across the fabric.
- NecklineRounded crewneck with a medium-width vertical rib knit collar that lies flat against the neck.
1 region
x 0.30 · y 0.04 · w 0.42 · h 0.12 (high) - Body knit textureSmooth stockinette-style knit on the sweater body with a uniform stitch and a slightly soft, brushed surface appearance.
1 region
x 0.07 · y 0.14 · w 0.86 · h 0.60 (high) - Ribbed hemWide horizontal ribbed band at the bottom hem that is visibly thicker than the body knit and sits over the waistband of the pants.
1 region
x 0.18 · y 0.62 · w 0.64 · h 0.12 (high) - CuffsMatching vertical ribbed cuffs at sleeve ends that are slightly fitted and extend a short distance up the wrist.
2 regions
x 0.06 · y 0.61 · w 0.20 · h 0.20 (high); x 0.74 · y 0.60 · w 0.18 · h 0.22 (high) - Long sleevesFull-length sleeves shown with slight natural folds and mild slouch at the elbows and wrists.
2 regions
x 0.03 · y 0.18 · w 0.26 · h 0.54 (high); x 0.71 · y 0.18 · w 0.26 · h 0.54 (high) - Speckled yarn flecksTiny irregular darker and lighter flecks scattered across the sweater surface, visible as small contrasting dots in multiple colors.
1 region
x 0.12 · y 0.20 · w 0.76 · h 0.48 (high) - Visible front viewImage shows the sweater front on a model from upper chest to just below the hem, with slight folds at the waist and relaxed fit across the torso.
Other
Studio-front product shot cropped mid-thigh on a model with neutral gradient background; soft even lighting with minimal shadows; model has hands in pockets and head turned to the right.
- Shot compositionCentered studio shot of a model wearing the sweater, cropped from the chin to mid-thigh.
1 region
x 0.00 · y 0.00 · w 1.00 · h 1.00 (medium) - Background and lightingNeutral light gray to white gradient background with soft, even lighting and minimal visible shadows.
- Model poseModel stands with hands inserted in front pockets of dark pants and head turned to the right, exposing a three-quarter profile of the face.
2 regions
x 0.22 · y 0.00 · w 0.56 · h 0.30 (high); x 0.30 · y 0.70 · w 0.40 · h 0.30 (high) - Visible pantsDark-colored pants visible from the waistband down, partially covered by the sweater hem; hands rest inside the pockets.
1 region
x 0.12 · y 0.70 · w 0.76 · h 0.30 (high)
Colors
pale lavender· sweater bodymulticolor flecks· speckle flecks- NecklineRounded crewneck with a medium-width vertical rib knit collar that lies flat against the neck.
- 02

Product
Close-up view of the front and right-side of a light purple/lilac speckled knit crewneck sweater on a model, showing ribbed collar and cuffs, stockinette knit texture, shoulder seam, and small multicolored flecks throughout the fabric.
- Silhouette and visible areaFront torso and right sleeve of a long-sleeve crewneck sweater visible on a model; neckline to lower torso is shown, left hand pocket area partly visible with arm relaxed at side.
1 region
x 0.04 · y 0.12 · w 0.92 · h 0.86 (medium) - Neckline constructionRound crewneck with a moderately wide, vertically ribbed collar band that sits flat against the neck.
1 region
x 0.20 · y 0.04 · w 0.60 · h 0.16 (high) - Knit textureFine-to-medium gauge stockinette knit surface visible across the body and sleeves with clearly defined knit rows.
1 region
x 0.08 · y 0.18 · w 0.84 · h 0.68 (high) - Ribbed cuffsRibbed cuff visible at the left sleeve wrist area matching the neckline rib pattern.
1 region
x 0.02 · y 0.72 · w 0.28 · h 0.24 (high) - Shoulder seamVisible shoulder seam runs from the neckline toward the sleeve, slightly dropped from the neck area.
1 region
x 0.58 · y 0.12 · w 0.36 · h 0.20 (high) - Speckled flecksSmall multicolored flecks scattered across the fabric surface, appearing as tiny irregular dots in beige and darker neutral tones.
3 regions
x 0.30 · y 0.34 · w 0.10 · h 0.08 (high); x 0.55 · y 0.50 · w 0.12 · h 0.10 (high); x 0.18 · y 0.46 · w 0.10 · h 0.10 (high) - Visible hem and side seam areaLower torso knit continues uninterrupted with no visible finishing trim; slight natural fabric drape at the side seam under the arm.
1 region
x 0.48 · y 0.56 · w 0.44 · h 0.36 (medium) - Model cropping and poseImage cropped so model head is partially visible above the neck and torso fills the frame; model turned slightly to their left showing the right shoulder and sleeve.
Other
Studio-style product photograph with a neutral light gray gradient background, soft even lighting, minimal shadows, and tight framing focusing on sweater details.
- Background and lightingNeutral light gray gradient background with soft, even frontal lighting and gentle shadows under the chin and along the sweater contours.
- Image cropTight vertical crop cutting off top of model head and lower torso below the waist; composition centers the sweater's neckline and upper body.
- Model presenceMale model's lower face, jawline, neck and curly hair visible; no hands or accessories aside from the sweater are clearly shown.
1 region
x 0.22 · y 0.00 · w 0.56 · h 0.18 (high)
Colors
light lavender· main bodybeige speckle· speckle flecks- Silhouette and visible areaFront torso and right sleeve of a long-sleeve crewneck sweater visible on a model; neckline to lower torso is shown, left hand pocket area partly visible with arm relaxed at side.
- 03

Product
Rear view of a long-sleeve, speckled lavender knit sweater with visible ribbed hem and cuffs, showing knit texture and drop shoulder seams on a model.
- Overall silhouetteBack-facing torso view of a long-sleeve sweater with a relaxed fit; body falls straight to a wide ribbed hem that sits at the model's hips.
1 region
x 0.02 · y 0.06 · w 0.96 · h 0.75 (medium) - NecklineShallow crew neckline seen from the rear with a narrow ribbed collar band following the neck edge.
1 region
x 0.28 · y 0.02 · w 0.44 · h 0.10 (high) - Shoulder constructionVisible drop shoulder seam extending down the upper arm rather than a fitted set-in shoulder.
1 region
x 0.10 · y 0.08 · w 0.80 · h 0.22 (high) - CuffsLong sleeves finishing in narrow ribbed cuffs that are slightly gathered at the wrist.
2 regions
x 0.03 · y 0.68 · w 0.18 · h 0.26 (high); x 0.78 · y 0.48 · w 0.19 · h 0.29 (high) - Ribbed hemWide ribbed waistband at the bottom of the sweater, with a slightly elastic look and horizontal rib lines.
1 region
x 0.12 · y 0.66 · w 0.76 · h 0.18 (high) - Knit textureVisible stockinette-style knit with fine, regular stitch texture across the back and sleeves.
1 region
x 0.18 · y 0.12 · w 0.64 · h 0.54 (high) - Speckled yarnSmall darker and lighter flecked fibers scattered across the fabric surface creating a Donegal-speckled appearance.
1 region
x 0.14 · y 0.12 · w 0.72 · h 0.60 (high) - Visible occlusion by modelLower back of sweater is partially occluded by the waistband of black pants and the model's hands at the sides.
1 region
x 0.06 · y 0.78 · w 0.88 · h 0.18 (high)
Other
Studio-style rear product shot on a plain light background showing a model wearing the sweater and black pants; even soft lighting with minimal shadows.
- Shot compositionImage frames the model from mid-neck to upper thighs with the model turned away from the camera to show the sweater's back.
1 region
x 0.00 · y 0.00 · w 1.00 · h 1.00 (low) - BackgroundEven, light neutral background with no visible props or set elements.
- Model and clothing not productBlack denim pants and the model's hands are visible but are treated as styling; they are not described as product attributes here.
1 region
x 0.18 · y 0.76 · w 0.64 · h 0.24 (high) - LightingSoft, diffuse lighting from front with gentle shadows under the ribbed hem and sleeve folds.
Colors
pale lavender· main bodybrown-charcoal flecks· speckled flecks- Overall silhouetteBack-facing torso view of a long-sleeve sweater with a relaxed fit; body falls straight to a wide ribbed hem that sits at the model's hips.
Variants
4 SKUs| SKU | Title | Price | Avail |
|---|---|---|---|
| 4668410 | Moon Donegal Speckled Pure Merino Wool Sweater - Lilac - Small | CA$325.00 | Yes |
| 4668411 | Moon Donegal Speckled Pure Merino Wool Sweater - Lilac - Medium | CA$325.00 | Yes |
| 4668412 | Moon Donegal Speckled Pure Merino Wool Sweater - Lilac - Large | CA$325.00 | Yes |
| 4668413 | Moon Donegal Speckled Pure Merino Wool Sweater - Lilac - X-Large | CA$325.00 | Yes |