Simons Maison
Pure European Linen Pillow Sham See Available Sizes
This pure European linen pillow sham is a pillow cover designed to protect and decorate pillows in a bedroom. Made from Masters of FLAX FIBRE™ certified European linen with a 140 GSM weight, it provides breathability, thermoregulation, durability, and easy-care properties. Available in Standard/Queen (20 x 30 inches) and King (20 x 36 inches) sizes, it features an envelope flap closure and flanged edges.
- Category
- Home & Garden > Linens & Bedding > Bedding > Pillowcases & Shams
Color
Size
Specifications
- Material
- 100% Masters of FLAX FIBRE™ linen
- Gender
- unisex
- Age Group
- adult
- Condition
- new
- Category
- Home & Garden > Linens & Bedding > Bedding > Pillowcases & Shams
Product Insights
This 140 GSM European linen sham from Simons Maison offers certified long-staple flax for pilling resistance and a 20-30 year lifespan, draping fluidly and softening quickly, with breathability that stays cool and dry in humidity, all at 50 CAD—cheaper than Parachute’s heavier shams—though white may be semi-sheer, requires air drying to preserve weave, expects 3-10% initial shrinkage, and develops desired wrinkles over time.
- Weight feel
140 GSM linen drapes fluidly, breathes well, and softens fast.
Why this is supported
At 140 GSM, the fabric is at the top of the lightweight linen bracket, giving it
a fluid, almost liquid drape, a high degree of air permeability, and a feeling of effortless lightness.
terralinen.comThis weight also accelerates softening; a hotel that stocked 140 GSM linen reported it
performed excellently in terms of comfort.
szoneierfabrics.comThe entire Pure European Linen collection uses the same GSM, ensuring consistent feel across the bed set.
- Durability
Certified long-staple flax gives pilling resistance and 20-30 year lifespan.
Why this is supported
The Masters of FLAX FIBRE™ certification ensures the use of European long-staple flax, verified by
The Masters of FLAX FIBRE™ certification guarantees a traceability that is verified by an independent third-party organization (certification body), Bureau Veritas Certification
allianceflaxlinenhemp.euThis high-quality flax yields a pilling resistance rating of
Grade 4–5 (ISO 12945-2 Martindale, 2,000 cycles) on woven constructions
boringlabel.comand a typical lifespan of
A high-quality linen sheet made from European long-fibre flax will last 20 to 30 years if cared for properly.
linen.euLinen also strengthens when wet, making it highly durable through repeated washings.
- Value
50 CAD — cheaper than Parachute's 79 USD heavier linen shams.
Why this is supported
The product is priced at 50 CAD, while a comparable 175 GSM European linen sham from Parachute costs
$79
parachutehome.com(USD). Parachute's website notes that their linen is now more durable at 175 GSM, highlighting the weight difference.
Your favorite linen bedding is now more durable at 175 GSM, without sacrificing its iconic softness.
parachutehome.com- Appearance
White may be semi-sheer; air drying builds natural luster.
Why this is supported
At 140 GSM, lighter colors like White can be semi-sheer; as described,
At 120–160 gsm, linen becomes almost translucent under light.
szoneierfabrics.comThis means underlying pillow prints may show through. The Sand colorway offers better opacity. For care, air drying while damp builds a natural sheen:
The characteristic cool feel and natural sheen are created during air drying — by the weight of the wet fabric, which pulls the fibres into shape.
linen.euOver time, the natural creases develop a 'lived-in luxury' aesthetic.
- Certification
100% Masters of FLAX FIBRE™ linen: EU flax, field retted, BV verified.
Why this is supported
The Masters of FLAX FIBRE™ label on this sham certifies that the linen is made from 100% European flax, ensuring traceability from field to fabric and adherence to high-quality processing standards.
The 'Masters of FLAX FIBRE™' label certifies that the linen is made from 100% European flax, ensuring traceability from field to fabric and adherence to high-quality processing standards.
What specific certification does the 'Masters of FLAX FIBRE™' label entail regarding traceability and processing standards?Unlike chemical-safety certifications, this label guarantees fiber origin integrity. The certification requires field retting, where flax is retted naturally by rain, dew, wind, and sun, and prohibits water retting.
Field retting, without irrigation. Field retting occurs naturally through the impact of rain, dew, wind and sun. Water retting is prohibited.
allianceflaxlinenhemp.euFlax in Western Europe is generally grown without irrigation, and fertilizer use is based on soil analyses. The label operates on a chain-of-custody principle where each business that owns the certified material must be certified and audited. This traceability is independently verified by Bureau Veritas Certification through annual audits.
The Masters of FLAX FIBRE™ certification guarantees a traceability that is verified by an independent third-party organization (certification body), Bureau Veritas Certification
allianceflaxlinenhemp.euThe flax used is typically long-staple from France or Belgium, reflecting generational agricultural expertise. These rigorous standards yield pilling resistance at Grade 4–5 (ISO 12945-2 Martindale, 2,000 cycles) and a lifespan of 20 to 30 years.
Grade 4–5 (ISO 12945-2 Martindale, 2,000 cycles) on woven constructions
boringlabel.comA high-quality linen sheet made from European long-fibre flax will last 20 to 30 years if cared for properly.
linen.euThe Masters of FLAX FIBRE certification mandates that European flax is grown without irrigation, relying solely on natural rainfall. The certification also requires field retting without water pollution,
. Fertilizer use is guided by mandatory soil analysis every five years, and the brand confirms no after-treatments are applied:
We do not apply such treatments to this item.
Does the fabric receive any chemical treatments such as wrinkle-resistance or stain-guard?The entire collection uses the same 140 GSM weight and European flax certification.
Weight: 140 GSM (a unit of measurement indicating the weight of a fiber in grams per square metre; the higher the weight, the thicker and cozy the fabric is)
modesens.comThis GSM places it at the top of the lightweight linen tier, offering consistent air permeability across all pieces.
Light Linen (100 ☷ 140 GSM) ☷ Characterized by a fluid, almost liquid drape, a high degree of air permeability, and a feeling of effortless lightness.
terralinen.comThe Masters of FLAX FIBRE certification ensures that every piece shares the same traceable European flax origin, eliminating quality variation between certified and non-certified linens.
This uniformity in material and certification means that all items will soften and develop the desirable linen patina at the same rate, ensuring the set remains harmonious over years of use and washing.
The natural creases are part of linen’s character — and they are now aesthetically desirable, far beyond minimalist bedrooms. If you leave the linen unironed, you get that casual texture that is described in interior photos as ‘lived-in luxury’.
linen.euHigh-quality linen like this can last decades.
- Collection
Part of a full Pure European Linen bedding collection for a coordinated set.
Why this is supported
This sham is not sold standalone; it is part of a broader Pure European Linen collection. As noted in the competitive analysis,
The sham is part of the Simons Maison Pure European Linen range that includes duvet covers, sheets, and pillowcases, allowing a fully coordinated bedding set from a single brand at a consistent mid-tier price point
How it compares to other European linen pillow shams — collection_coordination.
- Breathability
140 GSM linen sham stays cool and dry against skin even in humid conditions.
Why this is supported
At 140 GSM, this lightweight linen is characterized by maximum air permeability and rapid heat-moisture exchange.
maximum air permeability, facilitating the rapid exchange of heat and moisture
terralinen.comThe sham softens quickly for immediate comfort, receives no chemical treatments that would trap heat, and its open weave directly benefits side sleepers. Linen's inherent wet-strength gain reinforces the fabric with washing, while the long-staple fibers and pilling resistance maintain the open weave over years. The 140 GSM matches the duvet cover for uniform lightweight breathability.
- Care
Air drying preserves the sham's open weave and breathability.
Why this is supported
Air drying the damp sham aligns fibers to maintain an open, breathable structure.
The characteristic cool feel and natural sheen are created during air drying — by the weight of the wet fabric, which pulls the fibres into shape.
linen.euTumble drying can fluff fibers and reduce air permeability, so air drying is recommended for optimal breathability.
- Longevity
European linen sham lasts 20–30 years with proper care.
Why this is supported
Linen's tensile strength increases 20% when wet (boringlabel.com) and its fibers achieve a Martindale pilling grade of 4–5 (ISO 12945-2). A high-quality European linen sheet
will last 20 to 30 years if cared for properly
linen.euand outlasts cotton by 3–5× in wear tests (boringlabel.com).
- Softening
Fabric softens noticeably within the first few washes.
Why this is supported
The 140 GSM linen is at the upper boundary of lightweight linen,
. Its flax undergoes
Field retting, without irrigation. Field retting occurs naturally through the impact of rain, dew, wind and sun. Water retting is prohibited.
allianceflaxlinenhemp.eu, and the sham has no chemical treatments, so the fabric softens quickly — users report noticeable softening within the first few washes.
- Patina
Linen gains a natural sheen and develops desired wrinkles over time.
Why this is supported
The characteristic cool feel and natural sheen develop during air drying, as
the weight of the wet fabric, which pulls the fibres into shape
linen.eu. When left unironed,
you get that casual texture that is described in interior photos as ‘lived-in luxury’
linen.eu. At this weight, white linen may become somewhat translucent under light, affecting its appearance as it ages (canvasetc.com).
- Shrinkage
Expect 3-10% shrinkage on first wash, which stabilizes after a few cycles.
Why this is supported
The product does not confirm pre-washing.
Linen typically shrinks 3-10% on first wash
Is the linen pre-washed, and what is the expected shrinkage after the first wash?; if pre-washed, shrinkage reduces to 1-3%. Cold water and air drying are recommended to minimize shrinkage.
- Wrinkle aesthetic
140 GSM linen develops soft, organic wrinkles of lived-in luxury.
Why this is supported
The 140 GSM linen provides a fluid drape, described by terralinen as
Light Linen (100 ☷ 140 GSM) ☷ Characterized by a fluid, almost liquid drape
terralinen.com. No chemical treatments are applied, per the manufacturer:
We do not apply such treatments to this item.
Does the fabric receive any chemical treatments such as wrinkle-resistance or stain-guard?This ensures every crease is natural, aligning with the interior-design trend that linen.eu describes as
The natural creases are part of linen’s character — and they are now aesthetically desirable, far beyond minimalist bedrooms. If you leave the linen unironed, you get that casual texture that is described in interior photos as ‘lived-in luxury’.
linen.euAdditionally, air drying the damp sham builds luster:
The characteristic cool feel and natural sheen are created during air drying — by the weight of the wet fabric, which pulls the fibres into shape.
linen.eu- Color
White colorway is semi-sheer; Sand offers more opacity.
Why this is supported
The 140 GSM weight can cause translucency. Canvasetc.com describes it as
Breathable, soft-draping, may show light through
canvasetc.com, and szoneierfabrics.com states that at 120–160 gsm, linen
becomes almost translucent under light
szoneierfabrics.com. The Sand colorway avoids this, offering more opaque coverage, which better showcases the wrinkled texture.
- Transparency
Every business handling the certified flax is certified and audited by Bureau Veritas, backed by generations of European flax farming expertise
Why this is supported
The Masters of FLAX FIBRE certification guarantees traceability verified by an independent third-party organization:
The Masters of FLAX FIBRE™ certification guarantees a traceability that is verified by an independent third-party organization (certification body), Bureau Veritas Certification
allianceflaxlinenhemp.euEach link in the value chain must be certified, ensuring full chain-of-custody integrity. This is reinforced by
Agricultural expertise passed down from generation to generation, reinforced by ongoing training for farmers and scutchers
allianceflaxlinenhemp.eu
Image Analysis
2 images- 01
Product
Single rectangular pillow sham with visible flange seam, shown resting on a mattress covered by a fitted sheet and a loosely draped textured throw. Fabrics appear woven with visible linen slub and open weave textures.
- Pillow sham shapeRectangular pillow with a slightly rounded top surface and full, soft fill; edges show a narrow seam that runs around the perimeter forming a flat flange.
1 region
x 0.06 · y 0.28 · w 0.87 · h 0.25 (high) - Pillow sham fabric textureTightly woven linen-like fabric with subtle slub texture and visible fine weave; matte finish with soft natural irregularities in yarn thickness.
1 region
x 0.13 · y 0.32 · w 0.73 · h 0.18 (high) - Seam detailSingle stitched seam visible along the lower edge of the pillow facing viewer, running horizontally and creating a narrow folded hem.
1 region
x 0.13 · y 0.48 · w 0.73 · h 0.05 (high) - Fitted sheetSmooth fitted sheet or mattress cover under the pillow with a finer ribbed or twill texture and lighter color than the pillow sham.
1 region
x 0.18 · y 0.46 · w 0.63 · h 0.20 (high) - Textured throwLoose open-weave throw draped over the foot of the mattress with a visible honeycomb or waffle-like texture and soft folds creating shadowed ridges.
1 region
x 0.05 · y 0.60 · w 0.90 · h 0.36 (high)
Other
Lifestyle bedroom shot showing the pillow on a bed against a dark wood headboard and a textured painted wall; soft studio lighting with gentle shadows; image cropped to focus on bed surface and pillow.
- HeadboardHorizontal dark wood headboard visible behind the pillow, flat matte finish with faint wood grain.
1 region
x 0.00 · y 0.19 · w 1.00 · h 0.12 (high) - Wall backgroundUpper background shows a textured plaster or painted wall in a warm muted pink tone with subtle tonal variations.
1 region
x 0.00 · y 0.00 · w 1.00 · h 0.19 (high) - Lighting and shadowSoft, diffused lighting from the left or top-left producing gentle shadows beneath the pillow and within the throw folds; no hard specular highlights.
- Shot compositionThree-quarter overhead perspective focusing on the near corner of the mattress and pillow; lower right corner of image crops the bed frame and background into shadow.
Colors
warm beige linen· pillow sham#D9C4B5light neutral beige· fitted sheet / mattress cover#EAE1DEmedium taupe beige· textured throw#CAB3A5- Pillow sham shapeRectangular pillow with a slightly rounded top surface and full, soft fill; edges show a narrow seam that runs around the perimeter forming a flat flange.
- 02
Product
Close-up view of a linen pillow sham showing woven texture, a folded envelope flap, and a small sewn rectangular fabric tag with an embossed emblem.
- Overall fabricPlain-woven linen fabric with a visible slub texture and irregular yarn thickness across the surface.
1 region
x 0.05 · y 0.05 · w 0.90 · h 0.90 (high) - Color toneWarm light beige/tan color across the visible surface of the sham.
1 region
x 0.05 · y 0.05 · w 0.90 · h 0.90 (high) - Envelope flapHorizontal overlapping flap forming the sham opening, with a straight stitched edge visible along the flap.
1 region
x 0.12 · y 0.42 · w 0.76 · h 0.22 (high) - Sewn rectangular tagSmall rectangular fabric tag sewn to the flap seam, slightly raised and featuring a subtle embossed circular emblem.
1 region
x 0.44 · y 0.49 · w 0.06 · h 0.06 (high) - Embossed emblem detailEmbossed circular emblem or mark on the small tag; emblem shape visible but characters or fine detail are not separately legible.Partial
1 region
x 0.45 · y 0.49 · w 0.04 · h 0.04 (medium) - StitchingSingle-line stitching visible along the flap edge and seam where the tag is attached.
1 region
x 0.12 · y 0.42 · w 0.76 · h 0.22 (high)
Other
Tight angled close-up photograph with soft, even lighting and shallow depth of field showing fabric texture and a small tag; neutral out-of-focus background.
- Shot compositionClose-up angled detail shot filling the frame with the pillow sham surface; the flap runs roughly horizontally across the image.
- LightingSoft, diffuse lighting with even illumination and gentle highlights on the textured weave.
- Depth of fieldShallow depth of field with the tag and nearby weave in sharper focus and more distant areas slightly softer.
- Image croppingEdges of the sham are cropped by the image frame; no additional objects or packaging are visible.
Colors
light beige· main fabric#BBA494beige (tag)· fabric tag#BBA394- Overall fabricPlain-woven linen fabric with a visible slub texture and irregular yarn thickness across the surface.
Documents & Data
Customer Reviews
6 total6 reviews · out of 5
Nice, soft, beautiful colours.
Nice, soft, beautiful colours.
beau tissu
Bien fait, beau tissage et belle couleur. Il est facile à repasser, car le lin froisse.
Linen duvet
Love love linen beautiful, breathable and great price, soft blue colour
👍
👍
Beautiful duvet cover.
I love how it looks in my bedroom. The material is so soft.
J’adore
Cher mais tout un look